Marketing News
Faasos

The campaign by Wunderman Thompson South Asia focuses on the brand's new product --Faasos Signature Rolls

exchange4media Staff Aug 29, 2020 9:13 AM

Britannia Cake

The ad created by Grey Group highlights a light-hearted banter between a child and his grandfather

exchange4media Staff Aug 29, 2020 8:42 AM

mastercard

Rajamannar, Chief Marketing & Communications Officer and President, Healthcare, Mastercard, spoke about the crises surrounding the world today and how marketers should carry themselves in the future

exchange4media Staff Aug 29, 2020 8:26 AM

arvind bhandari

Arvind Bhandari - Executive Vice President, Director Nutrition South Asia Region, Nestle addressed the topic ‘Digital marketing aligned to classical marketing’ at e4m e-TechManch 2020

exchange4media Staff Aug 29, 2020 8:09 AM

IDMA

Udaan Co-founders Amod Malviya, Sujeet Kumar and Vaibhav Gupta adjudged IDMA Person of the Year

exchange4media Staff Aug 28, 2020 8:16 PM

Vistara

Vistara has developed the safety video in collaboration with its creative agency partners, FCB India

exchange4media Staff Aug 28, 2020 4:24 PM

inmobi

Through the mobile-only campaign, the brand leveraged InMobi Audiences to spread the word about COVID precautions in the early days of the lockdown

exchange4media Staff Aug 28, 2020 3:54 PM

techmanch 2020

Panellists Pawan Sarda, K.R. Venkatadri and Shamsuddin Jasani discussed why brands and marketers need to constantly innovate to engage with the audience in the New Normal

exchange4media Staff Aug 28, 2020 12:49 PM

Suparna Mitra

The CEO of Watches & Wearables Division, Titan, shared insights on brand strategies & digital engagement post-lockdown

exchange4media Staff Aug 28, 2020 12:44 PM

Onam

Industry players say although advertisers have curtailed spends this year they are still optimistic and looking forward to the market bouncing back

Simran Sabherwal Aug 28, 2020 9:26 AM

John Sheehy

The Global Brand President of Starcom Worldwide shared insights on the tension that sits between people and brands & the emerging consumer desire lines

exchange4media Staff Aug 28, 2020 8:51 AM

Amit Syngle

Amit Syngle, MD & CEO, Asian Paints, addressed the topic 'Navigating uncertainty through marketing and digital transformations'

exchange4media Staff Aug 28, 2020 8:24 AM

TCL

With this association, TCL aims to expand visibility and solidify its leadership position across the country

exchange4media Staff Aug 27, 2020 4:35 PM

safoo

The brand plans extensive TV and Digital marketing campaign under #SaaFooit with the actress on-board

exchange4media Staff Aug 27, 2020 1:54 PM

Deepa Mohan

Guest Column: Deepa Mohan, Marketing Director, IPM India Wholesale Trading, writes on how marketers will lead the transformation in businesses, helping them bounce back faster and stronger

Deepa Mohan Aug 27, 2020 9:13 AM

Britannia Marie Gold

The film by Lowe Lintas celebrates the homemaker in her current life state, as the anchor of her family and also nudges her to do more and be more

exchange4media Staff Aug 26, 2020 2:38 PM

Go Dakshin

As part of ‘Go Dakshin’ series, M V Shreyams Kumar, Rajya Sabha MP & Mathrubhumi Group MD, spoke to Nawal Ahuja, Co-founder, exchange4media Group, about expectations from Onam & more

exchange4media Staff Aug 26, 2020 9:44 AM

mfilterit webinar

The virtual roundtable saw industry experts discussing ways to curb the growing menace of ad frauds in online advertising

exchange4media Staff Aug 26, 2020 9:15 AM

MPL

MPL has also been roped in as principal sponsors of Kolkata Knight Riders

exchange4media Staff Aug 25, 2020 5:00 PM