Marketing News

dentsu 2023 Media Trends looks at changes that will shape the way brands tap into shifting consumer behaviour

exchange4media Staff Nov 10, 2022 12:17 PM

Media reports say GCPL’s ad spends have grown by over 49% as compared to the same quarter last year

exchange4media Staff Nov 10, 2022 8:40 AM

The Olympian will promote the country to Indian travelers who have a taste for adventure

exchange4media Staff Nov 9, 2022 2:47 PM

Mahindra, Visa, CakeZone, Black & White, AM/NS India, ET Money, Amul, intel, SBI and Spartan Poker come on board as ‘presented by’ partners

exchange4media Staff Nov 9, 2022 9:03 AM

Prasanna Durge, Business Director – India, DoubleVerify, makes a case for third-party ad verification solutions that make sure advertisers' investments are allocated responsibly

Prasanna Durge Nov 9, 2022 9:00 AM

Unveils campaign ‘One Nykaa two apps: Two apps, double the fun’

exchange4media Staff Nov 8, 2022 3:39 PM

The actress has collaborated with the brand for a digital ad made for Instagram

exchange4media Staff Nov 8, 2022 2:05 PM

The campaign is a part of its annual IP - CenturyHeroes in association with Sociowash

exchange4media Staff Nov 8, 2022 10:38 AM

Kapoor and Bhatt became parents to a baby girl on November 6

exchange4media Staff Nov 8, 2022 9:34 AM

The global recession is upon us, but experts believe the right strategy and belief in technology can get a company through these hard times

Nilanjana Basu Nov 8, 2022 9:00 AM

The tournament will be held in Dubai from the 19th-24th of December

exchange4media Staff Nov 7, 2022 7:09 PM

Sanon will be the face of the fashion and lifestyle categories for the brand and appear in the upcoming Skechers Street campaign

exchange4media Staff Nov 7, 2022 1:01 PM

Dhoni will take part in a variety of marketing, advertising, and endorsement activities for the brand

exchange4media Staff Nov 7, 2022 12:38 PM

Kapoor will appear in the brand's multimedia campaign spanning digital, OTT, OOH, social media and multiplex

exchange4media Staff Nov 7, 2022 11:52 AM

The campaign #Kyunki Khana Sirf Khana Nahi Hota has been conceptualized by Dentsu Creative

exchange4media Staff Nov 6, 2022 6:00 PM

The ad is a part of the brand's new campaign #BahaanoKeSideEffects

exchange4media Staff Nov 6, 2022 1:00 PM

The preschool and daycare company has launched three ad films as part of its latest campaign

exchange4media Staff Nov 6, 2022 10:00 AM

The campaign ‘The Real Deal’ aims maximize reach and destination awareness and accelerate Indian arrivals in Kenya in the upcoming years

exchange4media Staff Nov 5, 2022 9:00 PM

The company has revealed its new tagline ‘Expert Ki Suno, Sahi Chuno' for the film

exchange4media Staff Nov 5, 2022 8:00 PM

We take a look at some of King Kohli's endorsements and ads of the year

exchange4media Staff Nov 5, 2022 9:17 AM