Marketing

Chaudhuri says the brand caters to the premium segment and engages with audiences through two broad pillars - gastronomy and football

Shweta Raaj Singh 05-April-2019

AdLift chosen for audience-first targeting capabilities and commitment to deliver ROI-focused performance media model

exchange4media Staff 04-April-2019

The company will be present across the value chain of furniture, furnishings and daily living objects that impact the Indian consumer’s life

exchange4media Staff 04-April-2019

The Indian Digital Media Awards 2019 will be held on June 27 and 28 at The Taj Lands End in Mumbai

exchange4media Staff 04-April-2019

While David Droga will continue to be Creative Chairman, Sarah Thompson to stay as Global Chief Executive

exchange4media Staff 04-April-2019

Through campaigns, advertisements and promotional activities, Peps has been creating awareness about the importance of sleep, Madhavan tells exchange4media

Neethu Mohan 04-April-2019

Shankar Kumaraswamy, Director of RmKV Silks talks about preserving and reviving traditional crafts and his hopes from the online market

Neethu Mohan 04-April-2019

‘All-Time Favorite Player of the Match’ awards to be presented by Munchilicious Granola

exchange4media Staff 03-April-2019

Devraj Sanyal, Managing Director & CEO, Universal Music & EMI Music, and Bikram Basu, COO, Allied Blenders & Distillers, talk about Sterling Reserve Music Project

Moumita Bhattacharjee 03-April-2019

At a launch event held in Bangalore, Britannia invited 1983 India cricket legends Kapil Dev, Roger Binny, Syed Kirmani and Kris Srikkanth to help kick off the campaign.

exchange4media Staff 02-April-2019

Amway India’s latest innovation offers effective germ protection, with the benefit of gentle nourishment and moisturization by Aloe Vera

exchange4media Staff 02-April-2019

The new collection stands out for its display of vibrant colors and distinctly curated designs that will have an instant connect with children and their parents

exchange4media Staff 02-April-2019

The event was supported by the presence of some of India’s most celebrated women athletes such as Deepika Kumari, Joshna Chinappa, Poovama, and Harmanpreet Kaur.

exchange4media Staff 02-April-2019

The six teams will represent the cities of Dublin & Belfast from Ireland, Edinburgh & Glasgow from Scotland and Amsterdam and Rotterdam from the Netherlands

exchange4media Staff 02-April-2019

Advanced multi-projection system to expand view on three walls of the theatre

exchange4media Staff 02-April-2019

Times Prime subscribers can enjoy exclusive offers and benefits like unlimited free deliveries across all restaurants, zero surge fee, quicker issue resolution via Swiggy Delights

exchange4media Staff 02-April-2019

Zaidi, Co-Founder and CEO at HRX says the brand will now foray into the Dubai market. He talks to exchange4media on expansion plans and brand associations

Tasmayee Laha Roy 02-April-2019

Chakrabarti, Managing Director at Faber-Castell spoke about the company’s journey in the Indian market, their latest campaign and more

Anjali Thakur 02-April-2019

In his new role, Huria will be responsible for developing and executing all corporate marketing efforts, including brand awareness and leading new business initiatives

exchange4media Staff 02-April-2019

The new campaign ‘Pressure Ko Bolo Bye’, in association with Early Childhood Association, addresses the issue of constant comparison by parents, academic stress and peer pressure towards children

exchange4media Staff 01-April-2019