Marketing News

The TVC stresses that kids of today are all set to drive the future by taking over the beacon from the previous generations

exchange4media Staff Nov 10, 2020 3:28 PM


In her role as the brand ambassador, Sejal Kumar will help strengthen the bond with The Beauty Co.’s existing customers as well as attract a new set of new age digital-savvy on-the-go customers

exchange4media Staff Nov 10, 2020 2:55 PM


In line with the festive spirits, the hamper has been adorned in a vibrant, quirky and edgy style

exchange4media Staff Nov 10, 2020 2:52 PM

Katrina Kaif

The actress took to her social media account and posted a pic of hers wearing jewellery from Kalyan Jewellers’ latest collection

exchange4media Staff Nov 10, 2020 12:58 PM

Almond Vertex

The solution enables clients to organize events like conferences and exhibitions in the hotel ballrooms with a smaller audience.

exchange4media Staff Nov 9, 2020 11:48 PM


The new TVC features Indian actress, Shruti Bapna, as a mother who encourages her son to join her in making homemade desserts

exchange4media Staff Nov 9, 2020 11:09 AM

Tata Motors

The brand film aims to encourage viewers to protect the environment by opting for an electric mobility solution as a step towards building a sustainable future for India

exchange4media Staff Nov 9, 2020 8:50 AM


Brands from the jewellery, apparel and the puja segment reveal how they are gearing up for Diwali, connecting with consumers and focusing on value and customer convenience

Simran Sabherwal Nov 9, 2020 8:12 AM


The best minds in the digital marketing ecosystem along with Jury Chair Ravinder Takkar, MD & CEO, Vodafone Idea, judged the entries on the basis of Concept, Innovation, Execution and Results

exchange4media Staff Nov 7, 2020 8:03 AM

Vineeta Singh

Singh, Co-founder & CEO, Sugar Cosmetics on the brand’s impressive growth trajectory over its five year journey, and expectations from the festive season

Christina Moniz Nov 6, 2020 8:35 AM

count us in

The announcement was done by Priyanka Chopra and Chris Hemsworth

exchange4media Staff Nov 5, 2020 11:58 AM


The panellists today will deliberate upon the question of delivering an enhanced viewer experience in a reliable manner

exchange4media Staff Nov 5, 2020 8:39 AM


Industry watchers note that if the brand can compete better on strategy, price and features this time, it could emerge victorious with its comeback

Misbaah Mansuri Nov 5, 2020 8:27 AM

Dainik Bhaskar

Dainik Bhaskar-e4m webinar: The panellists discussed the growth potential of Bharat and the changing demographics in media consumption

exchange4media Staff Nov 5, 2020 7:38 AM

virtual beauty carnival

The three-day event will bring together some of the leading names in the world of lifestyle, beauty and personal care

exchange4media Staff Nov 4, 2020 5:23 PM

Kerala Anthem

The anthem for Kerala Day has been penned by Rafeeq Ahmed, and sung by 16 acclaimed singers that includes Rimi Tomy, Madhu Balakrishnan and Vidhu Prathap

exchange4media Staff Nov 4, 2020 1:29 PM

Vineet Agrawal

India, with the highest whisky consumption in the world, is an important market for Jack Daniel’s, says Vineet Agrawal, Marketing and Commercial Director, India Area, Brown-Forman

Christina Moniz Nov 4, 2020 8:54 AM


Ashish Saksena, COO – Cinemas, BookMyShow, takes us through the brand’s ‘My Safety First’ initiative aimed at driving awareness about safety measures employed in theatres across the country

Christina Moniz Nov 4, 2020 8:43 AM