Marketing News
Ipsos

As per the survey, 45% of urban Indians were worried about Covid; unemployment - 44%, financial & political corruption - 35%, crime & violence - 25%, and poverty & social inequality -21%

exchange4media Staff Apr 28, 2021 5:15 PM

The Collective Artists Network - UFO Moviez

This move by both players will help amplify their existing strengths and infrastructure in their respective fields

exchange4media Staff Apr 28, 2021 4:42 PM

Asics

This partnership lends itself naturally to propagate a healthier lifestyle in order to connect with the technologically and momentum-driven consumers

exchange4media Staff Apr 28, 2021 3:53 PM

e4m tv first amit syngle

At the e4m TV First Conference, Syngle, the MD & CEO of Asian Paints, stressed on the need to focus on creatives and localize content

exchange4media Staff Apr 28, 2021 8:58 AM

Kia India

The new slogan is ‘Movement that inspires’ and the company name is changed to Kia India from Kia Motors India

exchange4media Staff Apr 27, 2021 6:25 PM

lenskart

The tech-hub will empower Lenskart’s continuing innovation on omni-channel technology, giving shopping across channels a much seamless experience

exchange4media Staff Apr 27, 2021 4:29 PM

Eat.fit co founder Ankit Nagori

Eat.fit Co-founder Ankit Nagori said that since cricket and ordering-in have a strong connection, the company secured 5% of total revenue for cricketing events to leverage this opportunity

Mansi Sharma Apr 27, 2021 8:38 AM

Star Cement

The commercial featuring the actor conveys the message that the roof made with Star Cement takes minimum time for solid setting

exchange4media Staff Apr 26, 2021 6:58 PM

P&G

In addition to this, the company will also cover the vaccination cost of its 5000+ employee force in India and their eligible immediate family members

exchange4media Staff Apr 26, 2021 4:02 PM

Brand Radiator - aditya vision

Brand Radiator will also be responsible for mobile app development and website maintenance as part of their digital mandate

exchange4media Staff Apr 26, 2021 3:21 PM

Whirlpool

The TVC by Lowe Lintas will be rolled out across television, OTT (Hotstar) and social media platforms

exchange4media Staff Apr 26, 2021 12:27 PM

Shell Advance

Conceptualised by Taproot Dentsu India, the campaign depicts three individual heroic stories that show the passion and perseverance of Shell Ustaads from across India

exchange4media Staff Apr 25, 2021 4:00 PM

LG

The campaign focuses onhow discarding old electronics irresponsibly hurts the environment

exchange4media Staff Apr 25, 2021 10:00 AM

melorra

The brand challenges the idea of gold jewellery being suited only for traditional celebrations

exchange4media Staff Apr 24, 2021 7:08 AM

Vedicure

The newer approach by recreating the identity is to develop a people-driven brand with a strong sense of team spirit

exchange4media Staff Apr 23, 2021 6:29 PM

Bombay Shaving Company

Through a short factual video, the company sheds light on how disposable razors contribute to 80% of marine waste & its production resulting in tons of CO2 emissions contribute to air pollution

exchange4media Staff Apr 22, 2021 6:12 PM

Godrej Protekt - Northern Railways

This program, covering both passengers and railways staff, aims to boost hygiene quotient as well as equip them with hygiene solutions during their rail journeys

exchange4media Staff Apr 22, 2021 5:37 PM

marketing

Categories and brands that have significant reliance on summers for their volumes will most likely be impacted by this second wave of Covid

Mansi Sharma Apr 22, 2021 8:53 AM