Marketing News
In a first, the list will be released at a virtual soiree and streamed live on IMPACT and exchange4media Facebook pages on Friday 5.30 pm onwards
exchange4media Staff Jul 1, 2020 9:00 AM
Guest Column: Meghna Apparao, Chief Business Officer, Licious, says consumer changes, due to the lockdown, will be a lot stickier with the emergence of a critical and aware consumer mindset
Meghna Apparao Jul 1, 2020 8:18 AM
The feature has been rolled out to all Ola users across India, Australia, New Zealand and the United Kingdom
exchange4media Staff Jun 30, 2020 10:00 PM
The initiative aims to support small and medium enterprises and help them bounce back faster with the right promotion plan
exchange4media Staff Jun 30, 2020 12:43 PM
Harish Narayanan, Head of Marketing, Myntra recounts how the company executed its latest campaign and overcame the challenges to a successful sale
Simran Sabherwal Jun 30, 2020 8:46 AM
Guest Column: Pankaj Gupta, Sr. EVP (Sales) & CMO, HDFC Life, shares all that the company is doing to ensure they bounce back stronger
Pankaj Gupta Jun 30, 2020 8:25 AM
The virtual roundtable will see heads from the gaming industry share insights on evolution in the gaming technology ecosystem, user expectations, challenges and much more
exchange4media Staff Jun 30, 2020 8:13 AM
The brand used a barcode to visually represent the uniqueness of every individual
exchange4media Staff Jun 30, 2020 12:00 AM
Quora India’s - Avirup Das & Anjul Tyagi - will join Ruhail Amin, Senior Editor, exchange4media group, tomorrow to discuss how brands can leverage the platform for maximum reach
exchange4media Staff Jun 29, 2020 2:04 PM
Prior to joining Mahindra Lifespaces, Oza was the Chief Marketing Officer at Lodha Group
exchange4media Staff Jun 29, 2020 1:30 PM
Ace2Three is India's first online rummy portal. The platform offers a world-class online gaming experience to more than 12 million users today
exchange4media Staff Jun 29, 2020 11:47 AM
Guest Column: Sanju Menon, COO, Publicis Ambience & Publicis Beehive, shares few mechanisms that helped him cope with the new challenges
Sanju Menon Jun 29, 2020 8:54 AM
The elections witnessed a massive voter turnout of 98.2 per cent
exchange4media Staff Jun 27, 2020 5:52 PM
Through the campaign, #HoneyYogaChallenge, the brand urged everyone to do as many Suryanamaskars as possible
exchange4media Staff Jun 27, 2020 4:00 PM
The company's 'Trust Shop 2.0' campaign is a 'buy-now-pay-later' service for customers in need
exchange4media Staff Jun 27, 2020 2:00 PM
Shenoy Muralidhara, Commercial & Country Director, Huntsman Advanced Materials (Araldite) takes us through the brand’s credo, its latest campaign, focus on digital media & more
Eularie Saldanha Jun 27, 2020 12:33 PM
The new campaign is centred on the launch of the product's 'Salute our Heroes' packs as a mark of respect towards doctors, nurses, policemen, security guards and delivery boys
exchange4media Staff Jun 27, 2020 9:03 AM
To help its sellers get back on their feet, Flipkart is running an integrated marketing campaign and providing real-time support to the sellers
exchange4media Staff Jun 27, 2020 8:42 AM
At e4m's webinar on technology playing Cupid during the lockdown, panellists shared some insights on 'dating' trends seen during the time
exchange4media Staff Jun 27, 2020 8:34 AM
