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Based in Copenhagen, Rossen & Company has delivered smart strategies to help clients master media, markets, politics, communication and crisis

exchange4media Staff 1 week ago

Sarma has over 12 years of digital and data driven marketing experience across a wide range of businesses; he will report to Amit Wadhwa, President, Dentsu Impact

exchange4media Staff 1 week ago

Twitter had started this past election in the US, wherein the dashboard provided transparency to the public so that users can take a look at spending on the platform during the course of the election

exchange4media Staff 1 week ago

The move is in line with the company's continued efforts to bolster transparency in political advertising ahead of the 2019 India General Election

exchange4media Staff 1 week ago

The newly created unit within Omnicom Media Group India will have a dedicated team of media, strategy and data specialists to service the account out of the network’s Gurgaon office

exchange4media Staff 1 week ago

Biswas has also worked with Reliance Infocom, Star News, Bloomberg UTV among others where he focused on brand inventions, market research, strategic planning & operations

exchange4media Staff 1 week ago

Guest Column: Ssharad Alwe, MD of UPDATE Advertising says the era of mass is over, this is the era of many 'mini Indias', each hyperlocal and hyper-targeted

Ssharad Alwe 1 week ago

In the Top 10 Advertisers list, FMCG majors Hindustan Lever, Reckitt Benckiser, and ITC Ltd were in the top three spots

exchange4media Staff 1 week ago

Advertorial: Part of a 100-day long Phoenix Festival, Phoenix Marketcity Pune celebrated the New Year by welcoming visitors and Punekars returning home with gift boxes on the first Sunday of the year

exchange4media Staff 1 week ago

M S Dhoni to be face of online pharmacy brand for the tournament 

exchange4media Staff 1 week ago

World Boxing Champion Mary Kom to be event’s ambassador; South African marathon champion Bruce Fordyce to attend too

exchange4media Staff 1 week ago

Continuing to hold the leadership position in the Urban market for the last 12 weeks, Zee Kannada has now earned the distinction of being the leader for the first time in the last 13 years

exchange4media Staff 1 week ago

#ChaupalOnTwitter that will be launched on Friday aims to facilitate sessions between citizens and leaders with eye on elections 

exchange4media Staff 1 week ago

The campaign aims to tell users how 'Reading can be Rewarding'.The reward program will be available to loyal users of Times Internet Network properties

exchange4media Staff 1 week ago

This bathing system can be controlled through Amazon Echo, app or voice commands 

exchange4media Staff 1 week ago

The merger combines the omni-channel expertise of PointNine Lintas with the creative strength of Lowe Lintas, to form a hyper-bundled (full-service) agency, filling a need gap in the industry

exchange4media Staff 1 week ago

Among channels, Zee Anmol continued to lead overall and rural markets, and Star Plus retained the top position in the urban market

exchange4media Staff 1 week ago

As part of the mandate, BrandMusiq has developed ‘master’ MOGOSCAPE® & MOGO® for the franchise

exchange4media Staff 1 week ago

&flix is all set to air the film on January 13, 2019, on Sunday at 9 PM

exchange4media Staff 1 week ago