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Zee Telugu out to strengthen parent-child bond with ‘Ammananna Nenu’

09-October-2006
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Zee Telugu out to strengthen parent-child bond with ‘Ammananna Nenu’

Zee Telugu is gearing up to launch ‘Ammananna Nenu’ (My parents are the best). In this show, children (no age limit) can email, SMS or write to the channel about their parents who, they think, have done something extraordinary for their well being. The channel would then choose the best 40 entries and design the episodes accordingly. Each episode will feature members from three families.

The episode will talk about the achievements of the parents, their joyful moments, and the hardship they underwent to make their children’s future brighter.

Zee Kannada also has a similar programme called ‘Nammappaamma’.

The programme would go in air on Novemner 11 and Surekha Vani would host the show. Vani would travel across the state and speak to the children who have nominated their parents for the ‘Ammananna Nenu’ Award. The programme has 13 episodes. The channel would invite nominations from mid-October to month end via continuous promos on air and through various other modes. The event will crown the best parents taking both judges and viewers’ choice into consideration.

Speaking to exchange4media, Anuradha, Head, Programming, Zee Telugu, said, “‘Ammananna Nenu’ is yet another original concept from Zee South. This programme would be a fitting tribute to all parents. Both Zee Telugu and Zee Kannada are ready with the systems and plan of action for this very exciting and emotionally bonding concept.”

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