Top Story


Home >> International >> Article

TRP issue had no impact on Balaji Telefilms: Ekta Kapoor

Font Size   16
TRP issue had no impact on Balaji Telefilms: Ekta Kapoor

Addressing a group of journalists, head and the creative director, Balaji Telefilms, Ekta Kapoor said, TRPs controversy had no impact whatsoever on the company. “The television channels and advertisers continue to remain with us and are convinced on our ability to deliver,” she added.

According to her, the level of incentives offered to her by the television channels continues to be as it was.

Balaji Telefilms CEO Sanjay Dosi said the rating system will have to possess high levels of credibility and integrity. “The company will continue to accept the existing system of television ratings,” he added.

Talking about the future plans, Ms Kapoor said there will be new shows launched on Sony and Star Plus. “Our new shows will be aired during prime time on Sony and Star Plus,” she said. This includes two shows on Sony and one on Star Plus. “We are also looking at the weekend slot to produce one hour shows to be aired on these channels,” added Ms Kapoor.


Mayank Pareek, President, Passenger Vehicle Business Unit, Tata Motors, on their three-year association with IPL where they will promote their new model Tata Nexon

Vikas Sharan, shares Regalix's vision and mission, and how the company has progressed over the years since its inception in 2004 with the ever-evolving technologies

Larraine Criss on the launch of MainAd's flagship proprietary technology, Logico by partnering with Google and how they are going to expand in and explore the Indian market

Arati Singh, Channel Head, NDTV Good Times, opens up on how she loves to go on adventurous trips on a typical weekend.

The publishing giant could not find an appropriate replacement for ex CEO, Vivek Khanna's position

Kranti Gada has been promoted as the Chief Operating Officer from that of Senior Vice President-New Business Development

In a letter, various employee associations of AIR and DD have requested the Government to explore the possibility of payment of salary directly from the I&B Ministry