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The ABC of DTH

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The ABC of DTH

· DTH is a distribution platform for multi-channel TV programmes on KU (high frequencey) band Its USP: · Subscribers can directly receive and view programmes. No need for the cablewallah · Users will have to set up a small dish antenna (12-18 inch diameter) for Rs 10,000 along with TV set-top boxes for Rs 15,000 · All the channels will be pay channels. Subscribers to pay fee to service providers · Channel operators will gain entry with the licence fee of Rs 10 crore to be paid to Prasar Bharati · 10 per cent of the annual revenue, estimated at Rs 360 crores, will go to the Government as annual fee · Uplinking from India mandatory · All licensees to adhere to programme and advertising code laid down by I&B ministry Proposed entrants: · Doordarshan, Star TV, Dishnet, Indu-Sind media, Zee TV and major telecom players Proposed users: 3 million in the first two years


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