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Tara Punjabi gives 14-hour slot to Sagar TV

12-January-2001
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Tara Punjabi gives 14-hour slot to Sagar TV

Tara Punjabi Channel, which has been fairing poorly, has given the 14-hour slot for telecast of Gurbani Kirtan to Sagar TV in a bid to woo audiences and save costs. The channel, however, will be deprived of the coveted Gurbani kirtan from the Golden Temple, the rights of which are with ETC Punjabi.

While Sagar TV will supply the software free, its logo will be aired at the time of the Gurbani telecast on Tara. The deal with Sagar TV is for one year.

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