Top Story


Home >> International >> Article

Star to decide on DTH within a month

Font Size   16
Star to decide on DTH within a month

Star India is likely to finalise its plans for Ku-band direct-to-home (DTH) television service within a month. The company expects that the government will be able to clarify the policy guidelines on DTH, including the on “open architecture” (non-proprietary) set-top boxes.

The DTH policy guidelines state that a DTH licensee shall ensure subscribers' interest through single conditional access technology, single subscriber management system and an 'open architecture' set top box.

The “open architecture” set top box clause has been worrying some broadcasters interested in starting DTH service in the country. According to them, no where in the world set-top boxes are manufactured which can accept any chip for any frequency on which DTH services are beamed.

As part of its proposed DTH service, Star India may include more new channels, like Sky News and Fox News, drawing from parent company News Corp's stable.


Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

CMO, Kashyap Vadapalli on the start-up’s marketing play, why it has decided to stay away from IPL and response to its furniture rental apps

In terms of affiliates, India ranks on the top. Spurred by the fast growth of mobile users and hence internet users, there are millions of websites, apps, WAP-sites and blogs using affiliate marketing...

Insecurity in the workplace due to the idea of AI encroaching on your job, or being sidelined at work because of your small town background? Sandeep Goyal has the right answers to help you deal with w...

As National Sales Head at, Ashish aims to bring on board a maximum number of advertising partners and consolidate the network’s position as a leader in the space.