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Michael Adam of FTV keen on meeting cable operators

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Michael Adam of FTV keen on meeting cable operators

Fashion Television (FTV) owner Michael Adam has shown interest in meeting Indian cable television operators. Mr. Adam has sought the support of all recognised multi-system operators (MSOs) to re-enter the Indian market as a pay channel.

According to industry sources, Mr Adam is planning to visit India soon to market the channel. RPG Netcom, which covers 75 per cent of the market in Kolkata, does not show FTV but its rival, SitiCable, does show.

FTV had decided to become a pay channel from November 1 this year, but operators under RPG Netcom refused to accept it. The operators had wanted a 120-day notice period, but FTV refused to accept this demand.

With the decoders in short supply, the channel continues to be free-to-air for those independent operators and MSOs who want to show it. According to industry sources, FTV decoder is now available for Rs 18,000 against Rs 36,000 earlier for a minimum of 300 points. The monthly rental is Rs 7 per point for operators who do not want to buy the decoder outright.


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The announcement regarding this was made on Twitter by Sukumar Ranganathan, Editor-in-Chief, Hindustan Times, and Shekhar Gupta, Founder, The Print

The website promises to bring fast, reliable, insight-rich analysis in times when the readers are flooded with ‘breaking news’, and great conversations among an elite community of opinion leaders

The network has based its claim on Broadcast Audience Research Council (BARC) all India data (U+R) from April 2017 to March 2017 (full year average)