Top Story


Home >> International >> Article

DD news to business content from Nimbus

Font Size   16
DD news to business content from Nimbus

Prasar Bharati has entered into a arrangement with Nimbus Communications, a Mumbai-based private production house for business and stock market coverage on its news and current affairs channel that will ensure cash flows for Doordarshan not before at least six months. Under the deal, Doordarshan will pay Nimbus for the supply of six-and-half-hour content. Doordarshan will get payment of a telecast fee from Nimbus only after the first six months. In addition, a 50:50 revenue sharing model will be arrived at after Nimbus meets a specified production cost.

The two-year contract will move from a commissioned to a sponsored category. Several companies have expressed interest for supplying content and building up the day slot. They include Business Standard TV, IN TV and Pioneer Telemedia. DD News has, thus, decided to soon step into CNBC's turf with a six-hour day-part business and stock market coverage, through the supply of content from Nimbus. The coverage is expected to start in late March.

Nimbus will supply live stock market coverage and business news on weekdays for six hours from 10 am to 4 pm. It will also feed a half-hour round up of business and economy news in the evening. The slot will be branded Business Day.


Mayank Pareek, President, Passenger Vehicle Business Unit, Tata Motors, on their three-year association with IPL where they will promote their new model Tata Nexon

Vikas Sharan, shares Regalix's vision and mission, and how the company has progressed over the years since its inception in 2004 with the ever-evolving technologies

Larraine Criss on the launch of MainAd's flagship proprietary technology, Logico by partnering with Google and how they are going to expand in and explore the Indian market

Arati Singh, Channel Head, NDTV Good Times, opens up on how she loves to go on adventurous trips on a typical weekend.

The publishing giant could not find an appropriate replacement for ex CEO, Vivek Khanna's position

Kranti Gada has been promoted as the Chief Operating Officer from that of Senior Vice President-New Business Development

In a letter, various employee associations of AIR and DD have requested the Government to explore the possibility of payment of salary directly from the I&B Ministry