Top Story


Home >> International >> Article

Broadcasters demand exemption of service tax

Font Size   16
Broadcasters demand exemption of service tax

Broadcasters have decided to form a committee to press for exemption of the five per cent service tax imposed on the broadcasting industry in this year’s budget.

The committee, comprising Subhash Chandra (Zee Telefilms Ltd.), Mahesh Prasad (Sahara India TV), Deepak Shourie (Discovery Channel) and Kalanidhi Maran (Sun TV), will make a presentation before the finance minister on this issue.

IBF in the meeting also discussed the recent TAM and INTAM controversy, but couldn’t make any headway on the issue.

Meanwhile STAR TV has written a letter to IBF members calling for “more responsible” conduct on the issue of audience measurement. The letter alleges that a camera crew posing as Star News personnel tried to force themselves into some peoplemeter homes claiming they wanted to film how the equipment worked. There were instance of a camera crew offering money to some peoplemeter homes in Mumbai asking them to watch a Star Plus programme.


Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

CMO, Kashyap Vadapalli on the start-up’s marketing play, why it has decided to stay away from IPL and response to its furniture rental apps

Ushering the launch with a campaign titled ‘The New Way to Get Rich’ showcasing how technology gets millennials closer to their financial dreams

Ogilvy and Love Matters conceptualised a campaign that aimed to change the conversation and imagery that is associated with the LGBTQ community and lesbians in particular