Top Story


Home >> International >> Article

B4U plans to set up Rs 100 crore film fund over next year

Font Size   16
B4U plans to set up Rs 100 crore film fund over next year

B4U Television Network (India) is planning to set up Rs 100 crore film fund over the next one year. The company has initiated discussions with some financial institutions and foreign institutional investors.

The fund would posses a 1:1 debt equity ratio. It will have an expert committee to oversee all projects. The objective of the fund will be to get into film production, besides looking for acquisitions over time.

B4U will contribute about half the fund’s corpus. The company’s role in this venture would be that of an equal partner. The fund will handle to 20 movies in its first year of inception.


Sidharth Gupta, Co-founder, Treebo talks about their outdoor campaign ‘Perfect stay or don’t pay’, what prompted this bold advertising move, its targeting, and the metrics that the brand utilizes to measure the efficacy of such a campaign

Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

The announcement regarding this was made on Twitter by Sukumar Ranganathan, Editor-in-Chief, Hindustan Times, and Shekhar Gupta, Founder, The Print

The website promises to bring fast, reliable, insight-rich analysis in times when the readers are flooded with ‘breaking news’, and great conversations among an elite community of opinion leaders

The network has based its claim on Broadcast Audience Research Council (BARC) all India data (U+R) from April 2017 to March 2017 (full year average)