Top Story

Home >> Industry-Briefing >> Article

VOOT now streaming Bigg Boss Season 11

17-October-2017
Font Size   16
VOOT now streaming Bigg Boss Season 11

COLORS’ Bigg Boss Season 11 has started streaming on VOOT. The exclusive digital service is carrying every aspect of Bigg Boss, including full episodes, voting, MTV Bigg Boss Extra Dose and several exclusive show extension properties like UNSEEN UNDEKHA, CUTLESS and the soon to be launched weekend special, BIGG BUZZ.

Speaking about the overwhelming numbers and the popularity of Bigg Boss on VOOT, Gaurav Gandhi, Chief Operating Officer, Viacom18 Digital Ventures, said, “Bigg Boss from our network flagship channel COLORS is the biggest digital entertainment content property in India by far and we can see the magnitude of it in the first 10 days itself on VOOT. There is no other TV show that inspires so much fandom and the biggest fans of the show get everything they can think of now, including voting to save their contestants, on one digital platform and that is VOOT. The episodes and the exclusively curated content around Bigg Boss on VOOT has witnessed unparalleled digital viewership and has helped deepen the connect of these fans with the iconic show and that is why we see the average watch time per day per viewer for Bigg Boss on VOOT is well over 45 minutes. With the momentum we have seen in the first ten days, we are now pushing to cross the magical 1 billion views mark for this season of Bigg Boss on VOOT.”

The exclusive segments, over and above the full episodes, curated for BIGG BOSS on VOOT include:

UNSEEN UNDEKHA: A full dose of Bigg Boss for the true fans with exclusive and unseen content from the Bigg Boss house beyond what can be seen in the show episodes. From intimate conversations, impromptu dances and games organised by the housemates, to all the drama and fun that is an inherent part of the show, Unseen Undekha offers a daily, exclusive view into the saucy lives of the contestants as they go about surviving in the BB house.

CUTLESS: A favourite with hard core fans, Cutless offers a daily extensive, no holds barred access to watch complete unedited, uncut action and drama around eliminations, tasks, nominations and other game changing events in the Bigg Boss house.

BIGG BUZZ: The fervour around the show gets bigger and better with BIGG BUZZ, a fun weekend social media round-up show. BIGG BUZZ will see a humorous take on all the madness of Bigg Boss on the web, peppered with Live Video Chats, Twitter Interactions, Facebook Live, etc. Upping the heat on the show will be other celebrity guests, the eliminated contestant of the week along with friends and family, ex-BB Stars and social media influencers.

The new Head of Office for FCB Ulka Bengaluru on her vision for the agency, her role in shaping brands over 16 years, and why it is important to have fun in advertising

Strategy Head, Zirca Digital Solutions listed out key aspects of a good content marketing strategy and performance indicators for successful campaign

Richard Ingleton, Group CEO, Kantar Insights, says it is not right to associate market research with just survey

Vaishali Verma of Initiative, part of the Interpublic Group’s media management network IPG Mediabrands, spoke about her transition to CEO, and her vision for the agency

Flipkart entered the same category after a brief hiatus in the fifth spot

Sunil Lulla, Group CEO, Balaji Telefilms Ltd. spoke about the transition of branded content, the key performance indicators for a content marketing campaign and more

A look at Prime Minister Narendra Modi’s journey from common man to being India's most powerful man