Digital marketing agency TonicMedia has appointed Rajiv Jadhav as Business Head for its North America operations. The agency is based in India, but is looking to expand internationally, and hopes to expand its base in North America with the help of digital media expert and serial entrepreneur Jadhav.
Jadhav has a decade of experience in digital marketing and has been involved in product development, campaign planning across social, gaming, search, mobile and display media. His past stints include stewarding the Wilen Group as Interactive Account Director at Wilen Media, single-handedly managing all of Unilever’s 25 brands worth $5.8 million and he was last a partner at Mobile Fundaz, Mumbai and Rsquare Media. He also worked with Percept-Knorigin Solutions, Times of Money, Lada Inc and Radio Disney.
Chetan Asher, CEO, Tonic Media, said, “We are proud to have such an experienced person like Rajeev Jadhav on board with us. He will spearhead Tonic and its operations in North America and other regions. His expertise in digital marketing would be an asset to the company in its development and plan of action. With him on board, it will help us in understanding the dynamics of the medium in an international way.”
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