Mathrubhumi Group engages FIFA WC fans with official live screening
Kerala based media group, Mathrubhumi has initiated an activity called Katta Fan, which literally means avid football fans. The initiative is undertaken to provide a once in a lifetime opportunity for football fans to watch their favourite football teams play live on a big screen at Lulu Mall, Kochi. The activity will also give opportunity to audience to win exciting prizes ranging from smartphones to bikes.
The activity is supported by the integrated media platforms of the group which include MB Daily, Sports Masika (Sports Magazine), Club FM (radio station) and Mathrubhumi.com (MB Online). The event is managed by Red Mic Events (event division of MB).
According to an official representative of Mathrubhumi âKeralalites have a special connection with football as a game, people here eat, live and sleep football and we wanted to give them an experience which they would cherish and enjoy at the same."
Tata Tea Kanan Devan duet is the event partner.
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