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JWT’s Jitender Dabas joining McCann Delhi

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JWT’s Jitender Dabas joining McCann Delhi

Jitender Dabas will soon be moving on from JWT to join McCann Erickson. He will be coming on board at McCann’s key Delhi branch to head and strengthen its Planning function. His predecessor at McCann, Sandip Mahapatra in his new and critical role will now spearhead integrated planning for McCann Worldgroup.

Commenting on the move, Prasoon Joshi, Executive Chairman, McCann Worldgroup, said, “I immediately knew that Jitender is the kind of planner I have always respected. Incisive, clear thinking, passionate, he has vision. His reputation precedes him and I am looking forward to having him work along with our Delhi branch on our extensive brand portfolio.”

Dabas, an IIT Delhi alumnus, has spent the last 14 years in the advertising and communication industry. Starting as an account management executive with FCB Ulka, he moved on to Strategic Planning with Grey and was with the JWT Delhi branch for the last five years. From Compaq Presario, GPI to Hyundai Motors, SBI, Aviva, GE Money, Dabas has led the thinking on key brands like Hero Honda, Nokia, Pepsi Foods, Sony and the Indian National Congress.

His role in developing domain expertise in technology and rural consumer behaviour is well regarded. Rated as one of Top 5 Brand Pioneers from the global JWT network last year, Dabas has also garnered WPP’s Atticus Award for Original thinking in marketing and communication.


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