Home >> Industry-Briefing >> Article

Indigo 91.9’s brand new shows all set to change the radio landscape

18-December-2017
Font Size   16

Indigo 91.9 FM, India’s first and longest running international radio station operating in Bangalore and Goa, is all set to take bring in a new era in radio programming with the launch of their brand-new shows. In keeping up with the brand’s imagery of being one of the most innovative radio stations in the country, the new line-up offers the best content from across domains.

Indigo 91.9 FM is pioneering the next level of content creation on radio with path breaking shows hosted by domain experts; a professional singer hosting a Karaoke show, stand-up comedian hosting an evening show, fitness experts who take on the air waves in the morning, and the world’s best RJ Ryan Seacrest hosting a show on global showbiz! The shows have been curated in keeping up with the radio stations’ aspirations of a deeper consumer connecting, which reflects their personal interests and choices.

For the first time ever on radio, a stand-up comedian will be hosting the evening drive time show as one of the country’s top stand-up comedians - Sundeep Rao takes over the mic. Bringing his unique style and dry humor on-air on The Drive with Sundeep Rao, the show airs from 5pm onwards.

In the afternoons, yet another ground-breaking show has been launched with Kenishaa Francis - the finalist from the talent show The Stage. Keepin’ up with Kenishaa is the first sing along show to be hosted, where Kenishaa engages and interacts with the listeners, bringing her singing talent to the fore as well as exploring the singing capabilities of listeners, giving them an opportunity and a platform to showcase their talents.

Not many radio stations can brag about having the world’s most renowned radio personality hosting one of their shows. However, Indigo 91.9 FM has earned those bragging rights with their new show, ‘On Air with Ryan Seacrest’ every day from 12 pm onwards! Simply one of the most influential, well-regarded, and well-known names in Hollywood, Ryan is the quintessential Hollywood insider who always manages to have the biggest scoops and the most sought-after access to top events and celebrities.

On Saturdays, the radio station has also launched a travel show aptly called The Travel Bug. Presented by Indigo 91.9 and Holiday IQ, the show is hosted by Hari Nair, CEO of Holiday IQ and RJ Evita, Travel Bug takes listeners on a trip to exotic places, providing them with travel tips while XPloring some of the best locales. Hari Nair shares his deep travel knowledge with listeners, ensuring that their next vacation will be their best one yet.

Indigo 91.9FM gets into the real estate space with the launch of another new show The Address which airs every Wednesday. For those listeners seeking a platform to get all their answers for their home buying needs, RJ Evita along with Real Estate/Home Decor experts discuss industry trends and most importantly demystify the real estate world.

The other new weekly shows on Indigo 91.9 FM include the popular Offsite with I919. Back with its new chapter, Offsite with I919 features RJs Nathan and Evita hosting the city's top corporate honchos over a casual banter, deep diving into the life of these successful individuals, bringing out the lighter side and showcasing their hidden talents.

The Fitness Hour featuring fitness trainer Gaurav Singh, and nutritionist Ryan Fernando will continue to keep Bangaloreans healthy, while the Morning Show will now feature RJ Nathan and RJ Evita taking the Fun Young listeners through the best of Bangalore. The late evening show Pillow Talk, hosted by RJ Ayesha Barretto at 9pm will continue to treat listeners to tales of love and romance and a chance to relive fond memories.

Tags

Varun Raina, Marketing Manager, Airbnb India speaks to exchange4media about the successful #LiveThere campaign and how Bollywood helps them connect with its young consumer

Tim Castree is all praises for his team in India and trusts it to be a result of “an excellent execution of agency’s global strategy” headed by Kartik Sharma

Siddharth Dabhade says Criteo’s technology allows brands to engage with shoppers, create relevant experience on retail apps, thereby driving sales and profits

Shantanu Gangane says OTT platform Viu plans around 20+ originals and is all set to enter the Tamil market with a mix of syndicated and original content

right
left
OFF THE CUFF HAS JOURNALIST ARUN SHOURIE IN CONVERSATION WITH SHEKHAR GUPTA IN MUMBAI IAA HOSTS FIRST INDIAA REGIONAL AWARDS (TELUGU) IN HYDERABAD BREAK THE CEILING TOUCH THE SKY 2018 SEES OVERWHELMING INDUSTRY PARTICIPATION 10TH EDITION OF ABC EUREKA AWARDS IN MUMBAI CELEBRATES WORK OF PARTNER AGENCIES EMINENT JURY PICKS LOUDEST’S 100 MOST POWERFUL INDIAN MUSIC BUSINESS LEADERS MODE LOFT BY SABGROUP LAUNCHES SIGNATURE MENSWEAR POWER DRESSING CLOTHING LINE TOP MARKETERS DISCUSS ART AND SCIENCE OF EFFECTIVE LISTENING @PITCH CMO SUMMIT 2018, DELHI THIRD SEASON OF ‘INDIA’S TOP DIGITAL PLANNERS’ RECOGNIZES EXCELLENCE IN THE DIGITAL INDUSTRY WOMEN ECONOMIC FORUM 2018 SEES DISTINGUISHED GLOBAL PERSONALITIES IN ATTENDANCE PEPPER CREATIVE AWARDS 2018 RECOGNIZE THE BEST IN ADVERTISING IN SOUTH INDIA RADIO CITY’S POWER OF RADIO MEET HOSTS TOP ADVERTISING INDUSTRY LEADERS TOP INDUSTRY PERSONALITIES ATTEND ZOOM-MYNTRA EVENING TO CELEBRATE THEIR PARTNERSHIP LEADING MARKETERS, EXPERTS SHARE INSIGHTS ON DIGITAL TRANSFORMATION @ADOBE SYMPOSIUM IN MUMBAI NICKELODEON TRADE PARTY SEES MARKETING INDUSTRY LEADERS AND THEIR FAMILIES IN ATTENDANCE GOLDEN MIKES RADIO ADVERTISING AWARDS 2018 RECOGNIZE INDUSTRY’S MOST DESERVING ACHIEVERS AIMA MANAGING INDIA AWARDS HONOUR THE BEST IN THE INDUSTRY BW BUSINESSWORLD’S GREAT INDIA DEBATE BRINGS TOGETHER INTELLECTUALS ACROSS INDUSTRY SECTORS BW BUSINESSWORLD SMART CITIES CONCLAVE PATNA 2018 SEES EMINENT INDUSTRY LEADERS IN ATTENDANCE EMINENT JURY PICKS WINNERS OF GOLDEN MIKES RADIO ADVERTISING AWARDS MADDYS 2018 SEE TOP ADVERTISING AND MARKETING INDUSTRY LEADERS IN ATTENDANCE

He spent 13 years at HT; his previous stints include Whirlpool, Procter & Gamble and Godrej

The case study explains in detail the people strategy executed at GroupM to ensure its talent is digitally charged and is data-centric.

As Zee Telugu completes 13 years, Anuradha Gudur tells us about the channel’s journey