Home >> Industry-Briefing >> Article

Digital Media Veteran Krishna Mohan Jha launches new venture, Nine Triangles

04-December-2017
Font Size   16
Digital Media Veteran Krishna Mohan Jha launches new venture, Nine Triangles

Krishna Mohan Jha, a senior talent in the Digital Media space, has moved to an entrepreneurial role and launched his own venture, “Nine Triangles”. Nine Triangles offers boutique Digital strategy consulting and integrated implementation across all avenues. The new venture follows Krishna’s last assignment, where he led (as Executive Director) India’s largest and award-winning talent exchange portal for Media & Entertainment sector talentrack.

Addressing the current need-gap for the underlying strategic approach towards Digital Transformation & Adoption thereof, Nine Triangles will offer Strategy Consulting to address the end-to-end business challenge from Digital Point of view and help organizations exploit the potential the medium brings along. Through Digital Strategy Consulting, Nine Triangles promises to help organizations take advantage of the Digital Medium for Augmented Customer Outreach, Better Customer Experience, Creating New Product, New Initiative, Service or for that matter a business model which would in-turn make positive impact on customer revenue.

Krishna brings to the table a wealth of experience, including a 12 years stint with leading digital agency Magnon/TBWA. Donning different roles since the starting days of Magnon, Krishna managed digital initiatives for brands across verticals & scales – Nissan, Datsun, Cipla, Haier, Standard Chartered Bank, Principal, Aptech Education, Syntel, Mastek, Choice Life Insurance, Daikin to name a few.

Elaborating on the current venture, Krishna Mohan Jha said “Digital services are being increasingly commoditized and in the name of integrated campaigns. Most often than not, the implementation follows a pattern which subdues the enormous potential the medium offers to leverage. This is where the idea of boutique digital strategy consulting with integrated implementation came to being and thus Nine Triangles”

He added “With strategy at the core of our offerings, we help our clients leverage the potential of the Internet. As we had assessed, we saw early traction with few known clients’ contacts. In fact, we landed our first assignment even before we had finalized our name. With a team of 5 members, mostly senior resources from strategic background across avenues, we already have a roaster of known brands as our clients like Arihant – a leading publication house, Tree House Hotels & a car leasing company based out of Mumbai”.

A marketing, technology& communication strategy expert, Krishna led cross-functional teams & cross-organizational communication while managing digital initiatives and implementation for his clientele. He played instrumental role during his stint at the previous agency in its journey from start-up to one of the largest digital agencies in the country. He was also profiled in a case study at the prestigious ISB Hyderabad.

Tags Krishna Mohan Jha Nine Traingles

Varun Raina, Marketing Manager, Airbnb India speaks to exchange4media about the successful #LiveThere campaign and how Bollywood helps them connect with its young consumer

Tim Castree is all praises for his team in India and trusts it to be a result of “an excellent execution of agency’s global strategy” headed by Kartik Sharma

Siddharth Dabhade says Criteo’s technology allows brands to engage with shoppers, create relevant experience on retail apps, thereby driving sales and profits

Shantanu Gangane says OTT platform Viu plans around 20+ originals and is all set to enter the Tamil market with a mix of syndicated and original content

right
left
OFF THE CUFF HAS JOURNALIST ARUN SHOURIE IN CONVERSATION WITH SHEKHAR GUPTA IN MUMBAI IAA HOSTS FIRST INDIAA REGIONAL AWARDS (TELUGU) IN HYDERABAD BREAK THE CEILING TOUCH THE SKY 2018 SEES OVERWHELMING INDUSTRY PARTICIPATION 10TH EDITION OF ABC EUREKA AWARDS IN MUMBAI CELEBRATES WORK OF PARTNER AGENCIES EMINENT JURY PICKS LOUDEST’S 100 MOST POWERFUL INDIAN MUSIC BUSINESS LEADERS MODE LOFT BY SABGROUP LAUNCHES SIGNATURE MENSWEAR POWER DRESSING CLOTHING LINE TOP MARKETERS DISCUSS ART AND SCIENCE OF EFFECTIVE LISTENING @PITCH CMO SUMMIT 2018, DELHI THIRD SEASON OF ‘INDIA’S TOP DIGITAL PLANNERS’ RECOGNIZES EXCELLENCE IN THE DIGITAL INDUSTRY WOMEN ECONOMIC FORUM 2018 SEES DISTINGUISHED GLOBAL PERSONALITIES IN ATTENDANCE PEPPER CREATIVE AWARDS 2018 RECOGNIZE THE BEST IN ADVERTISING IN SOUTH INDIA RADIO CITY’S POWER OF RADIO MEET HOSTS TOP ADVERTISING INDUSTRY LEADERS TOP INDUSTRY PERSONALITIES ATTEND ZOOM-MYNTRA EVENING TO CELEBRATE THEIR PARTNERSHIP LEADING MARKETERS, EXPERTS SHARE INSIGHTS ON DIGITAL TRANSFORMATION @ADOBE SYMPOSIUM IN MUMBAI NICKELODEON TRADE PARTY SEES MARKETING INDUSTRY LEADERS AND THEIR FAMILIES IN ATTENDANCE GOLDEN MIKES RADIO ADVERTISING AWARDS 2018 RECOGNIZE INDUSTRY’S MOST DESERVING ACHIEVERS AIMA MANAGING INDIA AWARDS HONOUR THE BEST IN THE INDUSTRY BW BUSINESSWORLD’S GREAT INDIA DEBATE BRINGS TOGETHER INTELLECTUALS ACROSS INDUSTRY SECTORS BW BUSINESSWORLD SMART CITIES CONCLAVE PATNA 2018 SEES EMINENT INDUSTRY LEADERS IN ATTENDANCE EMINENT JURY PICKS WINNERS OF GOLDEN MIKES RADIO ADVERTISING AWARDS MADDYS 2018 SEE TOP ADVERTISING AND MARKETING INDUSTRY LEADERS IN ATTENDANCE

He spent 13 years at HT; his previous stints include Whirlpool, Procter & Gamble and Godrej

The case study explains in detail the people strategy executed at GroupM to ensure its talent is digitally charged and is data-centric.

As Zee Telugu completes 13 years, Anuradha Gudur tells us about the channel’s journey