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DDB India ropes in Anurag Tandon as VP, Account Management

25-January-2011
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DDB India ropes in Anurag Tandon as VP, Account Management

DDB India has appointed Anurag Tandon as VP, Account Management. He comes in from Rediffusion Y&R where he was a Business Head. He will take over the responsibility of handling DDB India’s two major clients, Volkswagen and Hindustan Unilever’s Lipton.

On the appointment, Rajiv Sabnis, President, DDB India, said, “Anurag is an important addition to the senior talent of DDB India. He joins us on the back of strong growth that the agency has witnessed in 2010. Volkswagen and Unilever (Lipton) are among key clients of DDB not just in India but also globally. Anurag would be focusing his efforts and attention to partner the brand-building and communication efforts of these clients. His experience across multinational clients, especially in the auto and FMCG sectors should be of immense value to our clients.”

Adding to this, Rajeev Raja, NCD, DDB Mudra, said, “I am delighted to welcome Anurag on board the Volkswagen and Lipton accounts. I am sure, with his extensive experience in the auto sector and otherwise, he will provide the necessary charge for Volkswagen and Lipton to reach the next level.”

On joining DDB India, Anurag Tandon said, “It’s always fantastic to be part of any setup that is poised to grow at a rapid pace and DDB is at that stage. Volkswagen and Lipton are big and exciting brands with global footprints and just like DDB are in their respective growth phases in India that gives us an opportunity to do some great work and I am really looking forward to this journey with the agency and my clients.”

With over 12 years of experience in this field, working with some of the best organizations such as TBWA, Ogilvy and Leo Burnett, Anurag has worked on brands such as Fiat, Bajaj Auto, Indian Oil, Colgate Palmolive, Marico, P&G, Nivea, Bajaj Allianz, Samsonite and Platinum Guild among others.
 

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