Amar Ujala has appointed Sunita Sinha as Assistant General Manager, Brand Strategy. She brings in 12 years’ experience. In her new role, Sinha will be reporting to Sunil Mutreja, President - Marketing, Amar Ujala.
Prior to joining Amar Ujala, Sinha was associated with Diligent Media Corporation Ltd (DNA) and had been with the group since its inception, managing sales strategy and planning. In nearly six years with DNA, she moved into the role of being a National Trade Marketing Resource, where she single handedly conceptualised and executed four successful seasons of ‘DNA T20’, an annual trade marketing property in Delhi. Prior to DNA, she was with HT Media Ltd in the strategy cell for two and a half years.
The MD of Sai Estate Consultants, Chembur, on their marketing strategy, adopting a carpet bombing approach, response to the Wajood app and why he now allocates maximum of his marketing spends on digital
Prachi Mohapatra on fbbâ€™s latest campaign, one-year after going omni-channel, and its growing reliance on content marketing
The marketing head of Greenpanel on marketing approach and how the company is working towards educating consumer about MDF
BookMyShow, Uber, Chumbak, Viacom18 and Radio City are some of the clients of the company
Experts from the advertising industry revealed their mantra for publishers at a recent event held in Delhi
Competition Vs Collaboration. Experts discuss which will help both digital and traditional media produce best results
He is said to be considering various offers and will take a decision soon