Home >> Industry-Briefing >> Article

Amar Ujala celebrates beauty and style with 'Miss North India Princess’ Contest

07-March-2018
Font Size   16
Amar Ujala celebrates beauty and style with 'Miss North India Princess’ Contest

Beauty in today’s world is multi-dimensional and with the rapid expansion of media reach, the aspiration among young girls to be recognised for their beauty, glamour and fame has grown multi-fold. Such an array of fascinating sense of splendour and style was on full display at the Grand Finale of an eagerly awaited Beauty Pageant Contest of entire North India - ‘Miss North India Princess’.

The event was organized by Amar Ujala on February 28, at Hyatt Regency Lucknow, with top Bollywood Celebrities, Beauty Experts, Fashion Designers, Socialites and the who’s who of the city in attendance. 




Among 10,000+ participants, 12 girls were chosen for the Grand Finale through a multi-level selection process, Sidhi Sidhmukh from Gurgaon was crowned as the winner of ‘Miss North India Princess’ contest, while Akanksha from Bareilly and Sakshi Shivanand from Lucknow were declared the First and Second runners –up respectively.

The winner received a cash award of Rs.1 lakh, while The First Runner-up and Second Runner-up were awarded with a cash prize of Rs.50,000 and Rs.25,000 respectively. All the 3 winners would also get a special course at Roshan Taneja School of Acting, Mumbai.

The Grand Finale event had a star studded Jury Panel consisting of actresses Swara Bhaskar and Urvashi Rautela, Supermodel Priyadarshini Chaterjee, Beauty Expert Bharti Taneja, Fashion Designer Asma Husain, Bureaucrat & Music Expert Anupama Raag, Literary Expert Kanakrekha Chauhan, Bollywood Lyricist Manoj Muntashir and Film Director Vishal Pandya.

Title Partner of the event was Dabur Amla Hair Oil. The event was powered by Honda Two Wheelers & Catch Salts & Spices. The other sponsors were Datsun (Driven By Partner), Good Time Ventures (Wellness Partner), Bharti Taneja’s Alps Clinic (Make-Over Partner), Dr. M.S. Basu’s Isotine Eye Drop (Eyecare Partner) T.P. Jewellers (Jewellery Partner), Ajara (Apparel Partner) Dreamz Film Productions (Co-partner), amarujala.com (On-line Partner) & National Voice UP/Uttarakhand (TV Partner).



Probal Ghosal, Director – Amar Ujala, while complementing the young girls for their stupendous efforts, reiterated the commitment of Amar Ujala to be an ‘Enabler’ for the younger generation to fulfil their dreams. He said, “Amar Ujala, with its massive reach in both Print and Online mediums, will continue to create opportunities for the youth to showcase their talent and get the due recognition. The credibility of Amar Ujala will act as pivot to all such initiatives in delivering the desired response.”

Tags Amar Ujala

Kartikeya Sharma says that June has been the best month for sales in the 11 years that the brand has been in India

The newly appointed CEO of ZEE5 on how he aims to have the widest appeal in the OTT space amongst Indian consumers

The VP, Marketing and Communications (South Asia), talks about the company's growth strategy, its focus areas, impact of demonetisation on consumer behaviour and much more

Siju Prabhakaran, South Cluster Head, Zee Entertainment Enterprises Limited, talks about channel's rebranding, extending fiction shows to weekends and much more

right
left
RADIO CITY CELEBRATES ITS 17TH ANNIVERSARY WITH CONCERT, AWARDS AND FUN 5TH EDITION OF TIMES NOW & ICICI BANK’S NRI OF THE YEAR AWARDS GLOBAL INDIANS PITCH CMO SUMMIT BENGALURU SEES TOP INDUSTRY LEADERS AND MARKETERS IN ATTENDANCE DISTINGUISHED JURY COMES TOGETHER TO PICK WINNERS FOR PITCH’S TOP 50 BRANDS PITCH CMO SUMMIT BANGALORE SEES TOP CMOS ACROSS INDUSTRIES IN ATTENDANCE 1ST REPUBLIC TV GULF INDIAN LEADERSHIP SUMMIT & AWARDS HONOUR STALWARTS OF INDIAN GULF BUSINESS COMMUNITY SONY YAY! CELEBRATES ITS FIRST BIRTHDAY WITH PARTY FOR TRADE PARTNERS THOUGHT LEADERS AND TOP DIGITAL MARKETERS SPEAK @ EXCHANGE4MEDIA GROUP’S TECHMANCH 2018 IN MUMBAI EXCHANGE4MEDIA’S IDMA 2018 RECOGNIZES INDUSTRY’S BEST DIGITAL MARKETING CAMPAIGNS REALTY PLUS UNVEILS COFFEE TABLE BOOK AT 10TH CONCLAVE & EXCELLENCE AWARDS @AHMEDABAD EMINENT JURY CONGREGATES TO PICK WINNERS OF INDIAN DIGITAL MARKETING AWARDS 2018 OFF THE CUFF SEES ‘SWACHH BHARAT ABHIYAN’ MAN PARAMESWARAN IYER IN CONVERSATION WITH SHEKHAR GUPTA EXCHANGE4MEDIA’S LOUDEST.IN HOSTS INAUGURAL EDITION OF MUSIC INC. IN MUMBAI EMINENT JURY CONGREGATES TO PICK IMPACT’S 40UNDERFORTY ACHIEVERS PORTER PRIZE & INSTITUTE FOR COMPETITIVENESS RECOGNIZE STRATEGIC ACUMEN IN COMPANIES DELHI AD CLUB-SAARC AWARDS 2018 RECOGNIZE EXCELLENCE ACROSS CREATIVE, MEDIA & DIGITAL AGENCIES BSNL & CALL2ACTION COMMUNICATION INDIA LAUNCH MOBILE ADVERTISING PLATFORM, INFOMO IN NEW DELHI CHILDREN’S RIGHTS ACTIVIST KAILASH SATYARTHI LAUNCHES BOOK ‘EVERY CHILD MATTERS’ SENIOR JOURNALIST VIJAY TRIVEDI LAUNCHES BOOK ‘YADA YADA HI YOGI’ BASED ON YOGI ADITYANATH EMINENT JURY CONGREGATES TO PICK IMPACT’S 40UNDERFORTY ACHIEVERS

In the same week, in BARC's Top 10 Advertisers FMCG brand Hindustan Lever continued to reign the category

Hero Motocorp remained the leading advertiser followed by AMFI, Honda Motorcycle & Scooter India.

Ali Hussein talks about the platform's consumer engagement strategy, relationships with telco-partners and what made the 40-year-old film company want to march in the OTT space