Home >> Industry-Briefing >> Article

94.3 Radio One the official radio partner for Bryan Adams India Tour

04-February-2011
Font Size   16
94.3 Radio One the official radio partner for Bryan Adams India Tour

It's time to fasten your belts, pull up your sleeves and pick up your guitars and play like the Badshaah of Rock Music, as India's favourite Canadian rocker, Bryan Adams who will be returning to Mumbai for a multi-city tour. The singer-songwriter, guitarist, bassist, producer, and photographer, will be back on his fourth tour to India in February. So all you music lovers out there, if you have not been able to get your hands on the tickets to his concert, 94.3 Radio One, the station with Maximum Music, Maximum Choice has the perfect opportunity for you.


Keeping in tune with the stations positioning of being THE music station, 94.3 Radio One has partnered with "Micromax presents Bryan Adams India Tour 2011", as the 'official radio partner' across Mumbai, Delhi and Bangalore. The concert is organized by Netsurf Entertainment. As part of the association, 94.3 Radio One will introduce an on-air contest where lucky winners will get a chance to meet the music icon, Bryan Adams and chat with him at his concert scheduled for February 12, 2011.


Speaking on the association, Shyju Varkey, National Head of Marketing, 94.3 Radio One, said, "We are thrilled to be associated with the iconic Bryan Adam, for his multi-city tour in India. We want to bring to our listeners music across the globe and our association with "Micromax presents Bryan Adams India Tour 2011" is one such initiative. Over the years 94.3 Radio One has been the only station known to formulate and execute properties which are unique and have music as the core product offering. Being the official radio partner for the concert is an extension of what our product truly stands for.”


Listeners of 94.3 Radio One can participate in the simple contest hosted by Radio One MJs where they will be asked a few question on Bryan Adams and his songs. The listeners would not just stand a chance to win loads of passes to the concert but also an opportunity to meet the legendry Bryan Adams! The contest would be followed by on air telecast of Bryan's interview, giving exposure to listeners to listen to the legend himself.

If that's not all. being the only station for Maximum Music Maximum Choice, 94.3 Radio One will give its listeners the complete dose of Bryan's all time hits. Tune in to 94.3 Radio One to listen your favourite Adams song requested by some of your favourite Music Celebrity. One Saturday before the gig in every city listeners can also enjoy 13 different Bryan Adam hit each hour, just by requesting the MJs.

 

Tags e4m

Kartikeya Sharma says that June has been the best month for sales in the 11 years that the brand has been in India

The newly appointed CEO of ZEE5 on how he aims to have the widest appeal in the OTT space amongst Indian consumers

The VP, Marketing and Communications (South Asia), talks about the company's growth strategy, its focus areas, impact of demonetisation on consumer behaviour and much more

Siju Prabhakaran, South Cluster Head, Zee Entertainment Enterprises Limited, talks about channel's rebranding, extending fiction shows to weekends and much more

right
left
RADIO CITY CELEBRATES ITS 17TH ANNIVERSARY WITH CONCERT, AWARDS AND FUN 5TH EDITION OF TIMES NOW & ICICI BANK’S NRI OF THE YEAR AWARDS GLOBAL INDIANS PITCH CMO SUMMIT BENGALURU SEES TOP INDUSTRY LEADERS AND MARKETERS IN ATTENDANCE DISTINGUISHED JURY COMES TOGETHER TO PICK WINNERS FOR PITCH’S TOP 50 BRANDS PITCH CMO SUMMIT BANGALORE SEES TOP CMOS ACROSS INDUSTRIES IN ATTENDANCE 1ST REPUBLIC TV GULF INDIAN LEADERSHIP SUMMIT & AWARDS HONOUR STALWARTS OF INDIAN GULF BUSINESS COMMUNITY SONY YAY! CELEBRATES ITS FIRST BIRTHDAY WITH PARTY FOR TRADE PARTNERS THOUGHT LEADERS AND TOP DIGITAL MARKETERS SPEAK @ EXCHANGE4MEDIA GROUP’S TECHMANCH 2018 IN MUMBAI EXCHANGE4MEDIA’S IDMA 2018 RECOGNIZES INDUSTRY’S BEST DIGITAL MARKETING CAMPAIGNS REALTY PLUS UNVEILS COFFEE TABLE BOOK AT 10TH CONCLAVE & EXCELLENCE AWARDS @AHMEDABAD EMINENT JURY CONGREGATES TO PICK WINNERS OF INDIAN DIGITAL MARKETING AWARDS 2018 OFF THE CUFF SEES ‘SWACHH BHARAT ABHIYAN’ MAN PARAMESWARAN IYER IN CONVERSATION WITH SHEKHAR GUPTA EXCHANGE4MEDIA’S LOUDEST.IN HOSTS INAUGURAL EDITION OF MUSIC INC. IN MUMBAI EMINENT JURY CONGREGATES TO PICK IMPACT’S 40UNDERFORTY ACHIEVERS PORTER PRIZE & INSTITUTE FOR COMPETITIVENESS RECOGNIZE STRATEGIC ACUMEN IN COMPANIES DELHI AD CLUB-SAARC AWARDS 2018 RECOGNIZE EXCELLENCE ACROSS CREATIVE, MEDIA & DIGITAL AGENCIES BSNL & CALL2ACTION COMMUNICATION INDIA LAUNCH MOBILE ADVERTISING PLATFORM, INFOMO IN NEW DELHI CHILDREN’S RIGHTS ACTIVIST KAILASH SATYARTHI LAUNCHES BOOK ‘EVERY CHILD MATTERS’ SENIOR JOURNALIST VIJAY TRIVEDI LAUNCHES BOOK ‘YADA YADA HI YOGI’ BASED ON YOGI ADITYANATH EMINENT JURY CONGREGATES TO PICK IMPACT’S 40UNDERFORTY ACHIEVERS

John Immesoete talks about the changing role of CCOs in the digital era, new agency models and more

Guenther Sproll of Germany's Liebherr-Hausgeräte on his game plan for the Indian market, product pricing and more

By launching its global Generosity Campaign in India, Cadbury now explores the theme of Achhai (goodness), building on its strong proposition of Kuchh Meetha Ho Jaaye