Tecno Mobile named title sponsor for Esports Premier League 2

The tournament will start on June 15

e4m by exchange4media Staff
Published: Jun 13, 2022 12:30 PM  | 4 min read
esport league

Tecno Mobile named title sponsor for Esports Premier League 2


The tournament will start on June 15



Franchise based-league for gaming, Esports Premier League (ESPL) is all set to roll out the second season of the tournament on June 15.

In its endeavour to make it bigger, ESPL has roped in global smartphone brand, TECNO Mobile as the Presenting Sponsor.

“This year’s league is set to engage gamers across the country in a high-voltage action with the most popular battle royale game, ‘BATTLEGROUNDS MOBILE INDIA’ (BGMI), which carries a whopping prize pool of Rs 1 Crore,” said ESPL.

“The first season of the Esports Premier League was a great success and this time we will try to make it even bigger. We are thrilled to have TECNO Mobile on board as the Presenting Sponsor for this event. Just like how TECNO Mobile is committed to unlocking the best contemporary technologies for its customers, we are also committed to providing a world-class platform for Indian talent through this league in order to develop the Indian esports ecosystem and take it to the next level,” said ESPL Director Vishwalok Nath.

The league will be played in two separate stages in the initial phase - online qualifiers as well as an invitational qualifier to shortlist the top 18 teams.

 The first 12 teams, top-2 teams from the online event and top-10 teams from the invitational qualifiers will directly process to the final phase and compete for the top 2 spots.

The teams ranked from 3 to 10 (7 teams) in the online qualifiers and teams ranked from 11 to 18 from invitational qualifiers will compete for the other three final spots, which will also have two directly invited teams competing and vying for the mega title.

The champion team will take home Rs 50 lakh while the second and third-placed teams will bag Rs 25 lakh and Rs 10 lakh respectively. Top-16 teams will be awarded cash prizes and the Most Valuable Player Award-winner will get richer by Rs 1 lakh.

The upcoming edition of India’s premier esports league, ESPL will start on June 15.

TECNO Mobile plans to promote its upcoming smartphone phone, TECNO Pova 3 through this league. The poised to launch smartphone will give class-apart gaming experience to the users. It not only offers a super-fast processing speed but also comes with a massive battery. As per the recently released Counterpoint Market Share Report, the smartphone brand is the third-largest smartphone player in the sub-10k segment.

Talking about the recent association with ESPL, Arijeet Talapatra, CEO, TECNO Mobile India said, “India’s gaming community is witnessing a boom and growing exponentially at a rate of 38% per annum. The Indian gaming industry is estimated to be valued at $3.9+ billion by 2025. These developments have heightened gamers’ expectations from the technology sector and there is an increased demand for better and more powerful gaming devices with high-end processors, augmented speed and longer battery life. We have been driving this revolution with our feature-rich gaming devices under the ‘POVA’ series, which targets the mid-range segment. With the POVA product line, we are determined to provide Indian smartphone consumers with a trinity of speed, power and performance that supplements the Zillenials’ never-ending hustle and further motivates them to ‘Stop at Nothing’. Our association with ESPL is bringing us forward towards achieving the same goal. We are looking ahead to a valuable partnership to create a more exciting online gaming ecosystem.”

The inaugural season of ESPL recorded more than one million registrations and 100 million-plus video views as the action was streamed LIVE on the official YouTube and Facebook channels of India Today and Aaj Tak and its websites.

Nath continued, “Every season we plan to do something different in order to take the league to the next level. The upcoming edition will also be action-packed, especially with players fighting it out on the BGMI esports maps which is a very popular title among the gaming community. This platform is for our athletes and they are equally excited.” He concluded by adding, “ESPL is a game-agnostic tournament to ensure that India Today Group offers the maximum opportunities to gamers across the nation.”

Professional athletes as well as esports enthusiasts above the age of 16 can participate. The registrations will begin on June 15 with the last date being June 20. Each team should have minimum of four members and the interested teams can register themselves on https://espl.itg.gg/.



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Nickelodeon unveils new anthem

Written by Gulzar and sung by Armaan Malik, the anthem opens with the brand's promise of ‘Nick for Kids, Kids for Nick’

By exchange4media Staff | Jan 21, 2023 10:38 AM   |   4 min read


Kids’ entertainment channel Nickelodeon is ushering 2023 with a brand-new anthem and campaign ‘#DoTheNickNick’. The campaign features Nicktoons, celebrates kids, and encourages them to look forward to 2023 with a positive and exciting outlook.

Written by Gulzar and sung by Armaan Malik, the anthem opens with the brand's promise of ‘Nick for Kids, Kids for Nick’, reiterating that as a franchise Nickelodeon has kids at the heart of all that it does and is by their side through happy and tough times.

“Nickelodeon has planned elaborate interactive initiatives with kids across cities in a bid to enhance audience engagement and experience. The campaign is being amplified with on-air playouts across the Viacom18 Network along with a host of social and digital initiatives, a series of interactive dance challenges, contests, influencer engagement, partnerships, and on-ground initiatives. The campaign will see expansive promotions across online platforms, radio & music apps like Gaana and JioSaavn. To make the new anthem more engaging for kids, a simple and fun hook step has also been created which is sure to catch on and stay with kids for a long time,” the channel said.

‘#DoTheNickNick’ is an ode to all the love received from kids while Nickelodeon welcomes another year of innovation in stories, characters, and campaigns.

Speaking on what the franchise has in store for the year, Viacom18 Hindi Mass Entertainment & Kids TV Network Head, Nina Elavia Jaipuria said, “2022 was a year of milestones. We entertained, engaged, and empathized with our young audiences through the highs and lows in new and innovative ways. As we begin the new year, we once again reiterate our promise to our viewers of bringing the best stories and characters. Our new anthem champions exactly what Nickelodeon stands for – ‘Nick for Kids and Kids for Nick.’ We are excited on presenting a power-packed year, further reinforcing our bond with kids.”

Talking about his experience as the lyricist for the anthem, Gulzar Saab commented, “I have always enjoyed writing for Nickelodeon, because I am still a kid at heart. This anthem is an ode to the young minds to celebrate their zest and the unshakeable bond with their Nicktoons.”

Singer Armaan Malik further added, “Being a part of the creation of 'Do The Nick Nick' is a nostalgia trip for me, as Nickelodeon was a huge part of my childhood. The anthem, written by the legendary Gulzaar Saab, captures the spirit of youth and encourages them to wear their hearts on their sleeves. It's an honour to be a part of something that brings back so many fond memories for me, and I hope that this anthem will create some unforgettable memories for others as well."

In addition to the latest campaign, the franchise has also planned a line-up of new episodes and shows to kickstart the new year. The adorable Motu Patlu and the playful banter between Chikoo Aur Bunty will entertain kids with all new episodes on Nick. Kids are also in for a treat with all-new episodes of Pakdam Pakdai, Ninja Hattori and Pinaki & Happy – The Bhoot Bandhus on Sonic. Filled with thrill and enthusiasm, Nick Jr. has launched a brand-new show Ricky Zoom and will also be airing all-new episodes of Masha and the Bear.

Further to its content plans, Nickelodeon is bringing back its annual global pro-socio campaign ‘Together For Good’, an initiative which always looks out for kids and tackles causes that are relevant to them. The globally acclaimed ‘Kids Choice Awards’, a property that empowers kids to voice their choices will also be back in a dazzling new avatar in the upcoming months. The leading kids’ franchise also has special plans for Holi, Global Recycling Day, and International Happiness Day.

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&TV and Mumbai Traffic Police join forces for Road Safety Week

Artists of popular show Bhabiji Ghar Par Hai urge commuters to follow safety rules

By exchange4media Staff | Jan 19, 2023 4:51 PM   |   2 min read


Road Safety Week is organised annually to promote awareness on road safety measures and rules. This year the Mumbai Traffic Police has teamed up with &TV for an awareness campaign starting January 11-17, 2023. &TV’s immensely popular and beloved bhabhis, Angoori (Shubhangi Atre) and Anita (Vidisha Srivastava), will reinforce numerous road safety measures like wearing helmets, seatbelts, no drinking and driving, among others. Both the bhabhis kicked off the public awareness drive, urging Mumbaikars to follow the rules in their unique style, characteristic of their on-screen personalities.

Talking about Road Safety Week, the Joint Commissioner of Police (Traffic), Pravinkumar Padwal, said, "Road safety is one of the most important goals for the Mumbai Traffic Police and it is our constant endeavour to create safer streets for the citizens of Mumbai. In continuation of this endeavour, we are happy to partner with &TV to spread awareness of various safety measures and traffic violations. Through the use of their popular characters, we hope to positively influence Mumbaikars to take road safety very seriously, for themselves and the safety of others.”

On joining forces with the Mumbai Traffic Police for Road Safety Week, Vishnu Shankar, Chief Cluster Officer, &TV, Zing, Big Magic and Anmol, said, “The Mumbai Traffic Police has always been at the forefront when it comes to road safety and their campaigns have been outstanding. We at &TV are honoured to partner with them on the occasion of Road Safety Week and keep our roads and communities safer together. Angoori Bhabhi and Anita Bhabhi, who enjoy tremendous love from their fans, will be seen urging Mumbaikars to follow the safety rules in their unique style. Apart from the on - ground campaign in Mumbai, we have developed a microsite where people across the country can send personalised road safety videos to their loved ones.”

Adding to this, actor Shubhangi Atre, aka Angoori Bhab hi of Bhabiji Ghar Par Hai, said, “I am delighted to be a part of a campaign that generates awareness about road safety. Understanding and following traffic rules are imperative to avoid endangering your life and others’ lives. My fans can click on andtvroadsafety.zee5.com and send my safety message videos to their loved ones.” Vidisha Srivastava, aka Anita Bhabhi of Bhabiji Ghar Par Hai, adds, "Kudos to the Mumbai Traffic Police for their consistent efforts on educating and sensitising commuters on road safety. Let us all do our bit to make our roads safer for everyone.”

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Ogilvy Mumbai wins Best of Show & Agency of Year in 2022 ONE Asia Creative Awards

A jury of more than 70 top creatives judged this year’s entries

By exchange4media Staff | Jan 16, 2023 4:08 PM   |   5 min read


At the One Asia Creative Awards 2022, Ogilvy Mumbai picked up Best of Show, two Best of Disciplines, and the Cultural Driver Award for “Shah Rukh Khan-My-Ad” on behalf of Cadbury Celebrations, and ranking as 2022 ONE Asia Agency of the Year.

The work, created with Wavemaker Mumbai, Rephrase.ai Bengaluru and The Pack Mumbai, won Best of Discipline in Experiential & Immersive and Public Relations, three Golds (one each in Experiential & Immersive, Public Relations, and Social Media), a Silver in Social Media, and three Merits. 

Ogilvy Mumbai, working with Vanilla Films Mumbai and Ronin Labs Pune, also won the ONE Asia Sustainable Development Goals Award for “Memory Karaoke” on behalf of MTV and ARDSI.

Based on cumulative points for awards won, Ogilvy Mumbai is ranked as ONE Asia Agency of the Year, “Shah Rukh Khan-My-Ad” is the Highest Ranked Work of the Year, Cadbury is Client of the Year, and Kainaz Karmakar, Sukesh Nayak and Harshad Rajadhyaksha are tied for CCO of the Year.

Other wins for India were as follows.


  • Ek Type Mumbai “Anek Multi-script” for Google Font in TDC Typography Discipline
  • Ogilvy with Wavemaker, both in Mumbai, “Perk Disclaimers” for Cadbury Perk in Integrated
  • Ogilvy with Vanilla Films, both Mumbai, and Ronin Labs Pune, “Memory Karaoke” for MTV and ARDSI.


  • Byju's Bangalore with Dora Digs Mumbai for its own “Master Ji” in Brand-Side
  • Byju's Bangalore with Dora Digs Mumbai for its own “Master Ji” in Film & Video Craft
  • Ogilvy India Gurugram with Vikas Maurya Films New Delhi and Gameplan West Bengal, “The Legacy Project - Indian Handcrafted Textiles” for Pernod Ricard India in Print & OOH Craft

Other Best of Discipline winners were Ogilvy Singapore with Ogilvy Kuala Lumpur for “Flags of Generosity” on behalf of Cadbury in Design, Ogilvy Group Thailand with Illusion CGI Studio, both Bangkok, for Live Long Life Company/Googo Green “No Pests Allowed” in Print & Out of Home, and Dentsu with (Tsuzuku) and Dentsu Craft, all in Tokyo, for Suntory “Tennensui Endless Dawn” in Film & Video Craft.

The Green Award was won by Innocean Worldwide with Planit Production, both in Seoul, for “Hydrogen Garbage Truck” on behalf of Hyundai Motor Group. 

Top 10 ONE Asia 2022 Agency Ranking:


  1. Ogilvy Mumbai
  2. Special New Zealand Auckland
  3. Ogilvy Group Thailand Bangkok
  4. Innocean Worldwide Seoul
  5. Ogilvy Singapore
  6. (Tsuzuku) Tokyo (tie)
  7. Dentsu Tokyo (tie)
  8. Ogilvy Malaysia Kuala Lumpur
  9. BBDO Bangkok
  10. TBWA\Media Arts Lab Singapore


Other top rankings for ONE Asia 2022 include the following.

  • Independent Agency of the Year: Special New Zealand Auckland
  • Brand-Side/In-House Agency of the Year: LIFULL Tokyo
  • Client of the Year: Cadbury
  • Production Company of the Year: The Post Office Auckland
  • Music & Sound Company of the Year: Resonance Sonic Branding Sydney
  • Agency Network of the Year: Ogilvy Group
  • Agency Holding Company of the Year: WPP
  • Highest Ranked Work of the Year: “Shah Rukh Khan-My-Ad” by Ogilvy Mumbai with Wavemaker Mumbai, Rephrase.ai Bengaluru and The Pack Mumbai for Cadbury Celebrations
  • CCO of the Year (tie): Kainaz Karmakar, Sukesh Naylak, Harshad Rajadhyaksha, all Ogilvy
  • ECD of the Year (tie): Jonathan McMahon and Lisa Fedyszyn, both Special New Zealand Auckland
  • Creative Director of the Year: Arnya Karaitiana, Special New Zealand Auckland
  • Art Director of the Year: Kimberley Scott, Special New Zealand Auckland
  • Copywriter of the Year: Anh Nguyen, TBWA\Media Arts Lab Singapore

Overall, there were 18 Gold, 19 Silver, 28 Bronze and 56 Merit ONE Asia winners for entries from Australia, Mainland China, India, Japan, New Zealand, Philippines, Singapore, South Korea, Taiwan-China, Thailand and Vietnam.  The top five countries were Thailand with 31 winners, India and New Zealand with 17 each, Japan with 16, and Singapore with 12.

A jury of more than 70 top creatives from 19 APAC countries and regions — as well as a handful of international creative leaders — judged this year’s entries. 


After years of running The One Show Greater China, The One Club Asia, part of The One Club for Creativity, expanded the scope of the awards last year to include all of Asia Pacific as ONE Asia. 


Eligible countries and regions for ONE Asia are Australia, Bangladesh, Bhutan, Brunei, Cambodia, East Timor, Greater China (Chinese Mainland, Hong Kong, Macau, Taiwan), India, Indonesia, Japan, Korea, Laos, Malaysia, Maldives, Mongolia, Myanmar, Nepal, New Zealand, Pakistan, Papua New Guinea, Philippines, Singapore, Sri Lanka, Thailand, and Vietnam.


Starting this year, ONE Asia is now part of The One Club’s renowned Global Creative Rankings for 2022.  ONE Asia award wins now gain international recognition for agencies and brands, and contribute as appropriate to network and holding company global rankings totals.  The final One Club Global Creative Awards recap for 2022, incorporating points from ONE Asia, will be announced on January 17, 2023.


The One Club Greater China office was founded in 2000, hosting a series of youth events in China, and added The One Show Greater China Awards and related Creative Week programming eight years ago.  In the past 20 years, the team has focused on promoting creativity in the APAC region, and greater communications between Greater China and the global industry.  This expanded focus prompted the office to rebrand as The One Club Asia.


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Chennai Heats crowned champions of INBL inaugural 5x5 season

This season’s 5x5 championship alone has seen substantial investment in organising the event in four different cities, together with close to 40 lakhs rupees in prize money.

By exchange4media Staff | Jan 15, 2023 9:24 PM   |   4 min read

Headstart Arena India (HAI), - has successfully completed its inaugural Indian National Basketball League (INBL) 5x5 season. INBL 2022 was played across three rounds of intense league action in three different venues-Kochi, Pune and Delhi -before making their way to the playoff - Finals in Bengaluru. The finals was held in the Sree Kanteerava Stadium with all the pomp and pageantry with the Honourable Governor of Karnataka Sri. Thaawarchand Gehlot in attendance to facilitate the players with awards. 
The Finals was played against the Chennai Heats and the Home team Bengaluru Kings. The exciting southern derby was played in two legs with Chennai Heat comfortably taking both the games with the aggregate score of 183 - 151. M. Arvind Kumar from Chennai Heat was adjudged MVP of the season 2022-23 and the MVP was awarded a Rs.50,000 and an Oben Electric bike.
HAI was appointed by The Basketball Federation of India (BFI) and launched The INBL in November 2021 with substantial investment from Rupinder Brar, Chairman of HAI and a group of investors, with the purpose to increase the popularity of basketball in India and improve the standards in Indian basketball. The INBL, more seen as a concept, and not as a mere cluster of competitions, is a comprehensive, holistic basketball project encompassing all formats of the game involving multiple age groups right from the grassroots. 
The first set of INBL competitions was held successfully between March-May 2022 with the conduct of the INBL 3x3 Season 1 held in 20 cities across India involving more than 9000 players in four categories - Men, Women, U18 Men, U18 Women. The champions of the INBL 3x3 National Finals, held in May 2022, went on to become the first all-Indian roster to participate in a FIBA 3x3 World Tour event. The quartet that was the INBL 3x3 National U18 champions were exactly the foursome that comprised the Indian National U18 team that won the historic silver medal at the FIBA 3x3 U18 Championship in October last year.
This competition helped raise India’s ranking on the world stage as measured by FIBA, the international body.
This season’s 5x5 championship alone has seen substantial investment in organising the event in four different cities, together with close to 40 lakhs rupees in prize money. The teams represented six cities Bengaluru, Chandigarh, Chennai, Delhi, Mumbai and Kochi – the players coming from their surrounding areas representing the top talent in India.
Rupinder Brar, Chairman and Director, INBL said: “We are pleased to be working with BFI to launch this great initiative. A great opportunity for the top talent in India to have a platform to showcase their ability against well matched opposition. This is the second initiative we have promoted, after running a very successful 3x3 tournament earlier this year, with unprecedented representation. We hope to continue helping to develop the sport at all levels and ultimately help India compete at a higher level on the world stage.
Dushyant Khanna, Director INBL said: “Bringing a new Basketball era to India and great development of Indian talent makes it a unique proposition for Indian basketball. It’s great to see that our group investment come to life with so much great competition. We will continue to do this and hopefully attract some other partners for this great journey” 
Headstart Arena India brings in the international experience and the passion for basketball with the sole aim to revolutionizing and to bring Indian basketball to the world stage. At the Helm of HAI, Parveen Batish who brings in the international expertise and the pure passion to help Indian basketball and provide the Indian talent a stage to realise their talents through INBL. Parveen Batish said: “I have been really impressed with the level of competition we have had through this competition. We are on a journey to discover talent and this is just the start. We thank our sponsors Punvec, Konze, Vedanta Sesa Goa for supporting our vision and making this season possible.”
Oben Electric bike was gifted to the MVP by Mr Pratik Gauri, Founder & CEO of 5ire, a sustainable Blockchain Unicorn Company. On this occasion Gauri commented “we at 5ire share the collective vision of the Honourable PM Modi’s “Khelega India, Badega India”
Headstart Arena India (more info on the company) HEADSTART (HAI) has been put together for the sole purpose of running National Basketball Leagues across both 3x3 and 5x5 games. HAI has been awarded a 5-year licence (+5- year option) by the Basketball Federation of India (BFI) to run, promote and monetise 3x3 and 5x5 national competitions in India, for both men and women. HAI has also been tasked to promote basketball in India and drive participation at all levels and discipline – players, coaches, officials and administrators. 

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P.K.D. Nambiar’s book ’You Too Can Be a Brand’ launched in the Capital

The book launch was attended by Shashi Tharoor, ICCR Chairman Vinay Sahasrabuddhe, Dilip Cherian among others.

By exchange4media Staff | Jan 13, 2023 8:14 PM   |   2 min read

Book Launch

Political analyst and marketing strategist P.K.D. Nambiar’s book -’You Too Can Be a Brand’, was recently launched in the Capital.

The book launch  had it all, a power packed panel to discuss a rather interesting topic -“political branding” as his book is about the art of brand management. 

 The launch of ‘You Too Can Be a Brand’ had Dilip Cherian give the introductory speech. The panel discussion had Shashi Tharoor, ICCR chairman Vinay Sahasrabuddhe and PKD on the dais and was moderated by Priya Sahgal, Sr. Executive Editor, NewsX.

 Dr Sahasrabuddhe was of the view that “branding only helps you showcase your virtues and qualities. It cannot help one appear what he/she is not.” However, Tharoor pointed out that “brand consciousness is very reflexive, people hear a name and immediately some association props up in their minds. The problem is that the association is not always what the person wants you to associate with them. In my own case there are people who have had a very negative association which was built up by my critics and enemies; and others who have a positive association based on what they have seen of me.” 

Amongst other things Tharoor was probably referring to the witch-hunt that followed after his late wife’s death until he was cleared by the courts. But as Sahasrabuddhe summed up very aptly, “in the end it’s the real self that matters and which always stands out”. It was a lively discussion with some banter and a conversation that branded the evening as a success.

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Business Today Banking & Economy Summit 2023 on Jan 13

Policymakers, regulators, senior bankers & financial service executives, fintech, and big-tech companies will dissect key trends and banking industry issues

By exchange4media Staff | Jan 12, 2023 3:34 PM   |   4 min read


The Business Today Banking & Economy Summit 2023 returns with an exceptional line-up of policymakers and regulators, top executives from banking and financial services, fintech start-ups, tech corporations, aggregators, card companies, and other key stakeholders. The summit, which will be hosted on January 13 at the St. Regis Hotel (Imperial Hall) in Mumbai, will discuss significant trends and concerns relating to the evolving business and operating environment in the banking and financial services sector.

The agenda for Business Today Banking & Economy Summit 2023 has been meticulously set against the backdrop of the global economy facing extraordinary challenges, such as tremendous unpredictability in demand; an economic slowdown; supply chain disruption; rising inflation; and interest rate hikes. This annual intellectual summit will feature panel discussions and fireside conversations where eminent speakers discuss how, despite these obstacles, the Indian economy is in better form than most other emerging economies and the global economy, but is yet not immune to the global crises' repercussions.

Nitin Gadkari, Minister of Road Transport & Highways will speak on Investing in Infrastructure to Drive Economic Growth, while Dr. Bhagwat Kishanrao Karad, Minister of State, Ministry of Finance, will dwell on the topic Serving the nation – Reinforcing the Backbone of India’s Economy. Shaktikanta Das, Governor, Reserve Bank of India will address delegates on The Economy & Banking: Riding the Storm.

Speaking on the topic Banking on a High: The Big Turnaround & Challenges Ahead will be Amitabh Chaudhry, MD & CEO, Axis Bank. Top bankers and executives who will participate in a much-sought-after discussion on the Banking on the Economy include Soumya Kanti Ghosh, Group Chief Economic Advisor, SBI; D.K. Joshi, Chief Economist, CRISIL; Madan Sabnavis, Chief Economist, Bank of Baroda; and Shubhada Rao, Founder, QuantEco.

The discussion on Banking in the Digital Age will have Rajnish Kumar, Chairman, BharatPe and Former Chairman, SBI, R. Subramaniakumar, MD & CEO, RBL Bank; and Murali Ramakrishnan, MD & CEO, South Indian Bank in attendance.

Discussing Banking & Fintech: A New Partnership, the rise of Fintech, market-based financial intermediation, innovative financial goods, and services will be CSB Bank MD & CEO Pralay Mondal, TamilNad Mercantile Bank MD & CEO S Krishnan, A.K. Purwar, Chairman, IIFL Finance and Former Chairman, SBI; A.P. Hota, Independent Director, Federal Bank and Former MD & CEO, NPCI; Anirban Mukherjee, CEO, PayU; and Sanjay Doshi, Partner, Head – Financial Services Advisory, KPMG in India

The NBFC angle will be deliberated by Ramesh Iyer, Vice-Chairman & Managing Director, Mahindra Finance; Umesh Revankar, CEO & MD, Shriram Transport Finance Company; and Manish Shah, MD & CEO, Godrej Capital.

Green is the flavour of the season, and a panel will deliberate on Sustainable Finance in the Green Economy. The participants are Vineet Rai, Founder and Managing Partner, Aavishkaar Capital; Ankur Khurana, Managing Director, Corporate, Commercial and Institutional Banking, India, Standard Chartered Bank; and Vijay Nirani, MD, MRN Group.

A discussion on the relevance and outlook for small finance banks and payments banks will be taken on by Rajeev Yadav, MD & CEO, Fincare Small Finance Bank; Anubrata Biswas, MD & CEO, Airtel Payments Bank; Rishi Gupta, MD & CEO, Fino Payments Bank; and Sanjay Agarwal, MD & CEO, AU Small Finance Bank

The Chairman of the National Bank for Financing Infrastructure and Development, K.V. Kamath, will discuss the Future of Banking in an Uncertain World. Arundhati Bhattacharya, Chairperson and Chief Executive Officer of Salesforce, will speak on the topic A Lifetime in Banking – Arundhati’s Story.

The opinions of Kaustubh Kulkarni, Senior Country Officer - India & Vice Chairman, Asia Pacific, JP Morgan; Hitendra Dave, CEO, HSBC India; Ashu Khullar, CEO, Citibank India; Sanjiv Chadha, MD & CEO, Bank of Baroda; V. Vaidyanathan, MD & CEO, IDFC First Bank; and Piyush N. Singh, Senior Managing Director, and India Business Lead, Accenture, will be presented through a discussion on Banking on the Competitive Edge.

The Business Today-KPMG Best Banks & Fintech Awards presentation ceremony will wrap up the summit's conclusion. The Business Today Best Banks Awards are the most sought after in the industry because they combine quantitative ranking utilising the most comprehensive set of parameters with qualitative ranking based on bank inputs examined by a super-eminent jury panel. The jury panel was led by K.V. Kamath.


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Emmanuel Upputuru hosts show with JJ Tax founder Jambukeswaran

It is a weekly show that will talk everything about money and its related things

By exchange4media Staff | Jan 11, 2023 6:28 PM   |   2 min read


Brands these days use all kinds of content to tell their story and engage with their customers. Talk shows are not new in that sense. What’s probably new in “Under The Money Plant” is that the agency behind the new podcast series is also in front of the camera. The show features EFGH’s founder Emmanuel Upputuru talking with their client JJTax’s founder Jambukeswaran.

‘Under the Money Plant’ podcast is yet another interesting creation from EFGH Brand Innovations, which helps in simplifying the finance industry for people who have very little knowledge of it. The show claims it will discuss financial issues that are relatable to the average follower.

In its first episode called “Rules: CA versus CD” the two founders debate how the tax consulting firm helps people follow the rules and how creative directors live to break rules to earn their income.

From the look of the teasers and the first episode the show promises to be a tongue-in-cheek yet informative session where the two heavyweights didn’t hold anything back. When we spoke to CA Jambukesarwan, Founder and Director JJ Tax about the new podcast, this is what he had to say, “Emmanuel has a big influence within the advertising industry and we wanted to leverage that. Through this podcast series we would like to reach both individuals and also the companies. Emmanuel comes across as a genuine person with common issues that people in the industry face. I didn’t know I could do this, but he made it look easy.”

Emmanuel is really thrilled about this new podcast series and this is what he had to say, “The idea of the show started out casually and then one day we were sitting in front of the camera. It was fun, we didn’t write any script. And guess what, the episode was shot in one take. I wanted to keep it as organic as possible. It was fun to partner with Jambu and do this. We don’t how many episodes we will do. We already have shot two, planning one around the budget. Let’s see how they are received.” 

EFGH Brand Innovations started last year has been producing some cool work for clients like Giving Tuesday, McCain Foods, JJ Tax, DCM and a few in the pipeline.

JJ Tax is a One Stop Solution that helps customers with their Filing Tax Returns, GST Returns, TDS Filing, Accounting, StartUp Services and a bunch of Compliances.

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