Top Story


Home >> Gen Next >> Article

GenNext Media Magnate: Sindhu Raghavan – Fanning the desire to do more

Font Size   16
GenNext Media Magnate: Sindhu Raghavan – Fanning the desire to do more

Sindhu Raghavan, Partner – Client Leadership, Mindshare Chennai, believes that Today’s markets are ‘conversation markets’. And ideas or choices that make this conversation interesting and engaging will rule. Having worked on clients like Reckitt Benckiser, GM, Bacardi, LG and Maruti, Raghavan knows how to hold conversations and not make noise. The GenNext Media Magnate is chosen by a committee comprising the exchange4media editorial team in consultation with Raj Nayak.


Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

CMO, Kashyap Vadapalli on the start-up’s marketing play, why it has decided to stay away from IPL and response to its furniture rental apps

Ushering the launch with a campaign titled ‘The New Way to Get Rich’ showcasing how technology gets millennials closer to their financial dreams

Ogilvy and Love Matters conceptualised a campaign that aimed to change the conversation and imagery that is associated with the LGBTQ community and lesbians in particular