CVL Srinivas, J Ramesh, Balaji Prakash, Ashwin Khasgiwala, Navaneeth L V, and Mathew Chandy among the speakers

exchange4media Staff Sep 30, 2019 8:12 AM

As the 'Sanju' star celebrates his birthday on September 28th, we take a look at some of his most memorable ads

Shreshtha Verma Sep 28, 2019 10:00 AM

TRAI had moved the Supreme Court after the Madras High Court set the discount cap on channel bouquets clause aside. The authority had later withdrawn the appeal

exchange4media Staff Sep 28, 2019 9:27 AM

A weekly fun feature by The Digital Fellow on special days of the month and how you can upgrade yourself digitally

The Digital Fellow Sep 28, 2019 9:20 AM

The campaign has been conceptualized and produced by Ogilvy Singapore and India

exchange4media Staff Sep 28, 2019 9:19 AM

Conceptualised by Mullen Lintas, the campaign aims to educate people about lifestyle habits which may have a significant impact on heart health

exchange4media Staff Sep 28, 2019 8:49 AM

Conceptualised by Dentsu One, the campaign will be rolled out on film, print, and OOH

exchange4media Staff Sep 28, 2019 8:23 AM

The ‘Swift Limitless Stories’ campaign films have been directed by Sharat Sharma of Crazy Few Films

exchange4media Staff Sep 28, 2019 8:14 AM

Reddy, CEO, South Asia, Kantar shares insights on Kantar's growth plans for the Indian market, which sector is doing well in advertising, and more

Noel Dsouza Sep 27, 2019 9:09 AM

Purohit, President, Jagran Prakashan, launched her new book 'Lady You’re the Boss' at an exclusive gathering attended by Madhukar Kamath, Shashi Sinha and Saugata Gupta, among others

Eularie Saldanha Sep 27, 2019 9:09 AM

Terry Peigh, Managing Director, IPG Group, shared insights from a six-country study ‘New consumers, new war, new rules’ at a Roundtable in Mumbai

exchange4media Staff Sep 27, 2019 9:03 AM

The percentage of households watching 1 to 15 channels increased from 21% to 30% over the same period

exchange4media Staff Sep 27, 2019 8:55 AM

Peigh opens up on the India scheme of things for the group, shining through turbulent times, acquisitions and more

Misbaah Mansuri Sep 27, 2019 8:46 AM

Presided over by Anup Rau, MD and CEO, Future Generali India Insurance Company Limited, the jury debated for over six hours to reach a consensus on who deserves to walk away with the accolades

exchange4media Staff Sep 27, 2019 8:43 AM

Industry experts attribute this growth to factors like increase in interest for watching high quality content, growth in HD households & dip in cost of TV sets

Moumita Bhattacharjee Sep 27, 2019 8:35 AM

The Pitch CMO Summit Chennai 2019 will be held at the Taj Coromandel, on Friday, October 4

exchange4media Staff Sep 26, 2019 9:22 AM

Megha Tata, Managing Director, South Asia, Discovery, is hopeful that the industry will see a good festive period following the reduction in corporate tax rate

Moumita Bhattacharjee Sep 26, 2019 9:05 AM

LIC took the 2nd position, Tata Consultancy Services stood at No. 3, while Airtel and State Bank of India were in 4th and 5th position respectively

Noel Dsouza Sep 26, 2019 9:05 AM

The 2nd edition of exchange4media Screenage Mobile Marketing Conference and Maddies will be held on October 11, 2019 in Mumbai

exchange4media Staff Sep 26, 2019 9:01 AM

The Global EVP of Brand Safety at GroupM talks on brand safety and ad fraud measurement & mitigation

Tasmayee Laha Roy Sep 26, 2019 8:59 AM