Editor-picks News

Guest Column: Chief of Staff at The 120 Media Collective explains how social media influencers, social messaging apps, chatbots and AI will be used in a big way this year

Rishi Sen 05-January-2019

A round-up of all top stories that made headlines this week

exchange4media Staff 05-January-2019

Guest Column: Founder & CEO of Black White Orange Brands Pvt. Ltd says 2019 is the year that fans across age groups & genres are going to enjoy the best content of some of their favourite brands

Bhavik Vora 04-January-2019

Prior to BookMyShow, Maheshwari was part of corporate communications team at Aircel for nearly four years 

Ruhail Amin 04-January-2019

The third edition of DAN-e4m Digital Advertising Conference and Digital Report launch is scheduled for January 16, 2019, at the Four Seasons Hotel in Mumbai

exchange4media Staff 04-January-2019

At Omnicom Media Group, Sudhir augmented its digital media capabilities and focused his energies on new business while supporting the specialist units within OMG to become a force to reckon with

exchange4media Staff 03-January-2019

He quit as the CEO of Digital Entertainment, Asianet News Network Pvt Ltd, in December 2018

exchange4media Staff 03-January-2019

Rahul Vengalil, Founder of What Clicks tells us about the trends that would slowly lose its sheen among smart marketers as well as few things which he hopes would change soon

Rahul Vengalil 03-January-2019

Industry players say almost 30-80 per cent billboards in Kerala are still vacant

Neethu Mohan 03-January-2019

Fifth edition of exchange4media’s annual Prime Time Awards that honours the best television campaigns of the year will be held in Mumbai on January 31

exchange4media Staff 03-January-2019

Radio City and Radio Mirchi maintained leadership in Bangalore and Kolkata markets, respectively

exchange4media Staff 03-January-2019

ABP News aims to drive content with the convergence of telecom, media and technology  

exchange4media Staff 02-January-2019

The year witnessed launch of shows such as Naagin3, Kaun Hai, Manmohini, Laal Ishq, Vikaram Betaal, Daayan, Sitaara: Ek Vishkanya Ki Kahaani, Tantra, Qyamat Ki Raat and Nazar

Sonam Saini 02-January-2019

From Veere Di Wedding and Sanju to Zero and Race, brands played a major role in many films this year

Neethu Mohan 31-December-2018

Apart from English channels, regional ones too put forth a mix of movie premiers and variety of shows

exchange4media Staff 31-December-2018

COO, Hungama Digital Media says while metropolitan India will continue to consume content with equal gusto, it is the Tier II & Tier III markets that will lead the growth in consumption

Siddhartha Roy 31-December-2018

BARC Week 51: IBF which led the category the previous week for its role in issuing TVCs on the new TRAI tariff order, slipped to the third spot

exchange4media Staff 31-December-2018

Seagram’s 100 Pipers Music CDs campaign revolves around the thought ‘Be Remembered for Good’; the brand endorses people who leave a legacy by going beyond material success

exchange4media Staff 29-December-2018

The campaign aims to strike an emotional chord with parents, encouraging them to spend time playing with their kids

exchange4media Staff 29-December-2018

RED FM’s RJ Malishka, RJ Rishi Kapoor, RJ Abhimanyu and RJ Akriti not only encouraged the citizens to contribute blankets but ensured it gets distributed too

exchange4media Staff 29-December-2018

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