In a bid to further strengthen its presence in the vernacular space, Yahoo! India has launched its mail service in Hindi. Yahoo! Mail offers a complete Hindi interface, wherein users can send and receive emails in Hindi. Yahoo! Mail in Hindi includes all information similar to the one in English, except that it offers a distinct local flavour.
John Kremer, Vice-President, Yahoo! Mail, said that the product and engineering teams in India had played a crucial role in this localisation. Yahoo! India has also announced a Web-based version of its instant messaging service, Yahoo! Messenger, named â€˜Yahoo! Messenger for the Webâ€™.
Yahoo! Messenger for the Web does not require any downloads and gives people the freedom to instant message from anywhere from an Internet-enabled computer. A big attraction is that it allows users to chat in up to nine Indian languages, including Hindi, Kannada, Tamil, Telugu, Malayalam, Punjabi, Bengali, Marathi, and Gujarati. Users can also switch between languages seamlessly.
Globally, Yahoo! is launching a new version of Yahoo! Messenger â€“ Yahoo! Messenger 9.0. The new version has a redesigned interface with new â€˜skinâ€™ background designs, and new emoticons for expressions like â€˜thumbs upâ€™, â€˜thumbs downâ€™, and â€˜rock onâ€™.
Yahoo! Messenger 9.0 has more apparent communication features. With this version, users can forward offline IMs to mobile devices as also forward incoming phone calls to phone numbers. Videos can be sent from YouTube, Yahoo! Video, etc, and contacts can watch synchronised video through a sharing window. Similarly for photographs from Flickr or usersâ€™ desktops.
Stuart Bowden talks about purchase journey, the revised version of Cannes Lions, Wavemaker Indiaâ€™s performance and a lot more
Emery says everything that Unilever CMO Keith Weed says has a touch of genius. He also talks about his expectations from Cannes, WPP without Sir Martin Sorrell and his love for Mindshare India.
In an interaction with exchange4media, PC Musthafa, CEO & Co-Founder iD Fresh Food shares how the brand deals with competition and marketing strategies followed by them.
Varun Raina, Marketing Manager, Airbnb India speaks to exchange4media about the successful #LiveThere campaign and how Bollywood helps them connect with its young consumer
Heated debates and serious discussion on several aspects of Digital Marketing marks time spent by esteemed jury led by Sanjiv Mehta, Chairman and MD, Hindustan Unilever
The new Ogilvy mantra is about being obsessive about and taking ownership of every aspect of the brand.
Today we have father-daughter duo, Rana Kapoor, Founder, MD & CEO, YES Bank, and Roshini Kapoor, Co- founder of the Three Sisters, talking about family trips and motivational thoughts