Top Story

e4m_logo.png

Home >> Digital >> Article

WahIndia to build global Bollywood Social Network

02-August-2006
Font Size   16
WahIndia to build global Bollywood Social Network

Following investment by some angel investors, WahIndia, an online media and social networking company, will be launching a social network by August-end focused on Bollywood and Indian entertainment involving Indian films, celebrities and fans.

The US-based company also plans to set up an office in Mumbai during the next quarter to accelerate user growth in India.

Sunil Thakur, Founder and CEO of WahIndia, said, “WahIndia is already one of the most popular destinations for Bollywood fans around the world and with the integration of a Bollywood-focused social network, we will further deepen relationship with our user community.”

Bollywood films find wide audiences in several parts of the world, particularly in North America and Europe, with growing demand in the Middle East and select Latin American countries. By empowering a user-built entertainment network, WahIndia will be able to provide a robust distribution channel to earn revenue from downloads of films, music, mobile ringtones, wallpapers, and other premium digital content.

Founded in 2003, WahIndia has been an innovative leader in producing and distributing video content specifically developed for small screens such as PCs, laptops and mobile devices. The company distributes its in-house produced content through several partners and channels, including Sify, Indiatimes, Akimbo and iPod podcasts.

WahIndia also offers legal download of popular Hindi movies like ‘Andaz Apna Apna’, ‘Loafer’, ‘Parvarish’ and independent films like the Oscar-nominated ‘Little Terrorist’.

Tags

Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

CMO, Kashyap Vadapalli on the start-up’s marketing play, why it has decided to stay away from IPL and response to its furniture rental apps

Ushering the launch with a campaign titled ‘The New Way to Get Rich’ showcasing how technology gets millennials closer to their financial dreams

Ogilvy and Love Matters conceptualised a campaign that aimed to change the conversation and imagery that is associated with the LGBTQ community and lesbians in particular