Top Story


Home >> Digital >> Article

TO THE NEW Ventures announces strategic consolidation, forms TO THE NEW Digital

Font Size   16
TO THE NEW Ventures announces strategic consolidation, forms TO THE NEW Digital

TO THE NEW Ventures has announced its strategic move to consolidate its specialised service businesses, which used to operate as separate entities - Ignitee Digital, IntelliGrape Software, Tangerine Digital and Techsailor to form TO THE NEW Digital.

Tangerine Digital creates and manages content on the web, mobile and social media platforms. Intelligrape develops web and mobile applications using cutting edge technologies. Ignitee Digital is a digital marketing services company and Techsailor is in China and Singapore.

The consolidation gives TO THE NEW Digital a competitive edge and a bigger playfield with more than 300 clients spread across 30 countries.

Deepak Mittal, CEO, TO THE NEW Digital, said, “Our clients will be benefitted through our extended service offerings for the next-generation digital experience. We already have a large portfolio of clients which boasts of Fortune 500 companies as well as Silicon Valley start-ups including Time Warner Cable, Sony, Procter & Gamble, Castrol, Airbus, Citi Bank, Samsonite and We look forward to serve our global client base while exploring new opportunities to drive innovation and global growth.”

Consolidated business aims to triple its current manpower strength of 600 people to 2000 by 2017.

Puneet Johar, Co-founder and CEO - TO THE NEW Ventures, parent company of TO THE NEW Digital, said, “TO THE NEW Digital positions itself as a premium digital services company providing a full spectrum of digital solutions. This is a significant step forward and enables us to execute on our long-term vision of value creation for our clients as a strategic partner. We aim to further accelerate digital disruption in the global market.”

Tags To The New Ventures To The New Digital Ignitee Digital IntelliGrape Software Tangerine Digital Techsailor Deepak Mittal Puneet Johar

Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

CMO, Kashyap Vadapalli on the start-up’s marketing play, why it has decided to stay away from IPL and response to its furniture rental apps

Ushering the launch with a campaign titled ‘The New Way to Get Rich’ showcasing how technology gets millennials closer to their financial dreams

Ogilvy and Love Matters conceptualised a campaign that aimed to change the conversation and imagery that is associated with the LGBTQ community and lesbians in particular