Top Story

e4m_logo.png

Home >> Digital >> Article

The Glitch wins digital mandate of Godrej Master Brand and P&G’s Whisper

14-August-2015
Font Size   16
The Glitch wins digital mandate of Godrej Master Brand and P&G’s Whisper

The Glitch has won the digital mandate of Godrej Master Brand, P&G’s Whisper. Apart from these, brands of Bosch, Kolte Patil and its luxury sub-brand 24K have also been added to the list of clientele.

Speaking on the win, Pooja Jauhari, Vice President, Client Strategy and Engagement at The Glitch stated, “It’s a very exciting time for us as we expand our brand of digital disruption across these brands which have a longstanding image and heritage to them. We look forward to taking the space these brands hold in the consumer’s mind today and grow them while building a strategic roadmap for sustained market growth for them.” 

Speaking on selecting The Glitch, Manasi Narasimhan, Head-Godrej Master Brand commented, “We are very pleased to have Glitch as our partner agency on social media. Social media and digital are huge priority areas for us and we are happy to have an agency of calibre on board to continuously raise the bar here.”

Tags The Glitch Godrej Master Brand Whisper Bosch Kolte Patil 24K

Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

CMO, Kashyap Vadapalli on the start-up’s marketing play, why it has decided to stay away from IPL and response to its furniture rental apps

In an exclusive data shared with e4m, Pan Masala/Zarda/Gutkha had the highest jump of 185 per cent in terms of ad volumes in the first 14 matches

Bose, who has a career spanning over two decades, was DNA’s Editor-in-Chief. He has previously been associated with the India Today Group

Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compe...