Top Story


Home >> Digital >> Article

Sify appoints Big Bang Media as Hindi content aggregation partners

Font Size   16
Sify appoints Big Bang Media as Hindi content aggregation partners

Sify Ltd has appointed Big Bang Media as their official Hindi content aggregation partner across all genres of entertainment for the various Sify online verticals – viz., and

Commenting on the appointment, Sivaramakrishnan, President, Portals, Sify Ltd, said, “We are pleased to announce the tie-up with Big Bang Media. The tie-up will help us to substantially strengthen our presence in the Hindi entertainment arena. Our physical presence in the South has given us the edge to establish strong relationships and acquire quality South Indian content for our portals. We believe that Big Bang Media, with their experience, industry relationship and in-depth understanding of Hindi content, will facilitate to offer engaging and relevant Hindi content to our users.”

“The appointment will greatly enhance the content of all portals under, which will significantly boost its reach to a wider audience both in India and abroad, amongst the Indian diaspora,” he added.

Big Bang Media, a Mumbai-based company, offers 360-degree solutions in the media and entertainment space.


Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

CMO, Kashyap Vadapalli on the start-up’s marketing play, why it has decided to stay away from IPL and response to its furniture rental apps

Meanwhile Radio City and Radio Mirchi ruled Bangalore and Kolkata respectively

Pankaj Belwariar, who recently resigned from the post of Vice President Marketing at Sakal Media Group, has now joined Rajasthan Patrika as the Head of Marketing in North and East region.

A look at Vivo’s ad campaign with their all-new brand ambassador Aamir Khan, which has fetched them a whopping 21 million views on YouTube