Top Story

e4m_logo.png

Home >> Digital >> Article

Radio City partners with Zee TV for ‘Dil Se Naachein Indiawaale’

18-October-2014
Font Size   16
Radio City partners with Zee TV for ‘Dil Se Naachein Indiawaale’

Radio City 91.1 FM, nation’s leading radio station, has partnered with Zee TV exclusively for their show, ‘Dil Se Naachein Indiawaale’. To be judged by the starcast of the movie, ‘Happy New Year’, the fun talent show features the best of ‘happy dancers’.

The RJs of Radio City 91.1 FM  RJ Archana in Mumbai, RJ Ginnie in Delhi & RJ Aseem in Ahmedabad will host a segment featuring the back stage drama for the show. Radio City RJs will be seen interacting with the participants, bringing out the hilarious & often insightful things they say.

The show comprises of ‘Agents of Happiness’ who are none other than Shahrukh Khan, Deepika Padukone,Abhishek Bachchan, Boman Irani, Farah Khan & Sonu Sood who will judge the show & look out for the ‘Happiest Dancer’. The dance routines showcased on the show will not comprise of regular dance forms such as Salsa or Hip Hop. It will be slightly different which will bring out a theme to the front. Dance routines which bring out a true Indian such as the Ganpati Dance, Baraat dance and many more will be the highlight of the show!

The fun element of the show is set to go several notches higher with Radio City RJ’s asking quirky questions to the contestants. 

Tags Radio City Zee TV Dil Se Naachein Indiawaale RJ Archana in Mumbai RJ Ginnie RJ Aseem

Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

CMO, Kashyap Vadapalli on the start-up’s marketing play, why it has decided to stay away from IPL and response to its furniture rental apps

The campaign, featuring brand ambassador Farhan Akhtar, exhorts consumers to showcase their achievements through the walls of their homes.

We list a few important stories that you may have missed in the week gone by

The campaign takes the narrative forward to persuade prospective investors to invest in mutual funds