Top Story

e4m_logo.png

Home >> Digital >> Article

Percept Media appoints Danny Fernandes as Group Head - Digital, Mumbai

16-February-2017
Font Size   16
Percept Media appoints Danny Fernandes as Group Head - Digital, Mumbai

Percept Media, the media planning, evaluation, and buying division of Percept Limited, has appointed Danny Fernandes as Group Head – Digital for the Mumbai branch of Percept Media with effect from February 2017.

Fernandes will oversee the entire digital portfolio of Mumbai region for Percept Media. He will be responsible for spearheading the Digital Marketing efforts of the company, and adding value by offering bespoke digital solutions and creating online buzz across the market as per the client’s vision and requirement. Fernandes will be focused on implementing best practices and raising the digital profile of Percept Media in the media domain.

Fernandes comes with a wealth of experience of over 8 years in the Digital Marketing and Technology domain. In the past, he has served in the capacity of Consultant for diverse leading brands. He has worked with eminent organizations including Star Creations, Plant Genome Sciences, Power Weave Software Services, Puretech Internet, Netramind Technologies, and Sytech Engineering.

Commenting on his new role as Group Head – Digital, Mumbai, Percept Media, Fernandes said, “Percept is one of the largest Entertainment, Media and Communications conglomerates in the country and I am privileged to be a part of this esteemed organization. I look forward to working on our future projects and synergizing with the entire Group to add immense value and build enduring relationships with our clients.”

Tags Percept Media Danny Fernandes Digital Marketing Star Creations Plant Genome Sciences Power Weave Software Services Puretech Internet Netramind Technologies Sytech Engineering

Sidharth Gupta, Co-founder, Treebo talks about their outdoor campaign ‘Perfect stay or don’t pay’, what prompted this bold advertising move, its targeting, and the metrics that the brand utilizes to measure the efficacy of such a campaign

Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

The announcement regarding this was made on Twitter by Sukumar Ranganathan, Editor-in-Chief, Hindustan Times, and Shekhar Gupta, Founder, The Print

The website promises to bring fast, reliable, insight-rich analysis in times when the readers are flooded with ‘breaking news’, and great conversations among an elite community of opinion leaders

The network has based its claim on Broadcast Audience Research Council (BARC) all India data (U+R) from April 2017 to March 2017 (full year average)