Top Story

e4m_logo.png

Home >> Digital >> Article

Pentamedia goes in for business restructuring

02-February-2004
Font Size   16
Pentamedia goes in for business restructuring

Pentamedia Graphics Ltd has decided to restructure its business, putting all the production-related activities of itself and its subsidiaries into one of its subsidiaries, Mayajaal Entertainment Ltd. After this, Pentamedia Graphics will do only marketing and distribution of entertainment products. The company will not only market the products made by Mayajaal Entertainment, but also the products of third companies.

At present, Pentamedia Graphics has two lines of activities. One is production of animated films. The other is Num TV, an Internet television, where subscribers can watch movies through the Internet. Apart from this, Pentamedia Graphics also has a plant that makes compact discs (CD-Rom).

Pentamedia has four subsidiaries: Media Dreams Ltd, which produces live action feature films, Intelivision, which runs the children's TV channel `Splash', Kris Srikkant Sports Entertainment Ltd, which produces sports entertainment features, and Mayajaal Entertainment Ltd, which runs a theatre complex near Chennai.

Now, according to the restructure plan, all these activities (of both Pentamedia Graphics as well as its subsidiaries) will be brought under Mayajaal Entertainment Ltd.

In a communication to the BSE, Pentamedia Graphics has said that the shareholders of the company would receive shares in Mayajaal Entertainment. The shares of Mayajaal would be listed on the stock exchanges.

All the distribution, marketing and retailing activities of contents globally will be pursued by Pentamedia Graphics, which will also hire its infrastructure for various media-related activities, the communication says. Pentamedia Graphics would also hold the majority stake in Mayajaal Entertainment.

After the restructure, the shares of Pentamedia Graphics would go in for a stock-split. The company's shares would be converted into shares of Re 1 each.

In 2002-03, Pentamedia Graphics achieved turnover of Rs 248.96 crore and a net profit of Rs 37.80 crore. The turnover of Media Dreams was around Rs 15 crore and that of Mayajaal, around Rs 5 crore.

Tags

Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

CMO, Kashyap Vadapalli on the start-up’s marketing play, why it has decided to stay away from IPL and response to its furniture rental apps

Ushering the launch with a campaign titled ‘The New Way to Get Rich’ showcasing how technology gets millennials closer to their financial dreams

Ogilvy and Love Matters conceptualised a campaign that aimed to change the conversation and imagery that is associated with the LGBTQ community and lesbians in particular