IT People (India) Ltd has launched a new portal, which targets the IT Job market and provides a seamless platform for bringing together organisations, placement consultants and IT professionals from across the globe. The company is the world's first IT focused vertical career portal and it provides a complete range of solutions for addressing the needs of the human capital element of the booming Indian industry. The promoters of this portal are Adi R Cooper, Ketan Sheth, Rajiv Puri (erstwhile CEO of Jobsahead.com) and Vikram Shah.
Said Ketan Sheth, Chairman, IT People, "The IT industry is looking extremely buoyant, and companies within this sector are investing plenty of attention, resources and time on the human capital. Extensive research conducted across various industries has highlighted the dearth of quality IT professionals across all industries. While industry and employees are looking for quality people to serve their bourgeoning IT needs, the IT professionals themselves feel the need of a quality online portal meant exclusively for the industry."
He added, "The IT people management team harnesses together a unique combination of entrepreneurial and managerial talent pool of individuals with an in-depth knowledge of the industry and therefore of the HR domain. Coupled with a state-of-art technological deployment, IT-People.com provides a world class platform for both employers and job seekers."
Meanwhile, how does the company intend to promote this particular portal? Sheth said, "We are going to promote this portal through print vehicles and the electronic medium. An agency would be appointed soon, which would handle both our creative and media. Within the portal, we plan to have contests and the kind which would bring in greater participation."
IT People is in the process of establishing a national presence through regional offices to serve the need of the employers across the nation. IT is launching operations in Mumbai, Pune, Bangalore, Gulf and the US. An aggressive investment strategy has been adopted in areas of brand building, relevant data base acquisition, infrastructure buildup and a world class organisation backed by robust processes.
Adi Cooper said, "In addition to the vertical career portal, unique offerings are planned for meeting the complete HR staffing needs in the IT environment. In the next expansion plan, the company will augment its presence in the UK and North Africa markets even further. The company aims at positioning itself as a one stop shop for all the staffing requirements in the IT domain for the IT industry and for IT personnel in non-IT industries as well."
Rajiv Puri stated at the launch, " With the encouraging response we have had from both the employers and employees during the short tenure of our soft launch, we do indeed aim at building the largest relevant database of IT professionals towards becoming the preferred destination for IT recruitment."
The company provides services including Contract, Project and Team Specific staffing at all levels. The career portal that has started its operations in India will be extended to other areas shortly.
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Gunn comes to BBDO India via DDB Mudra and Colenso BBDO.