Top Story


Home >> Digital >> Article

mOne India expands service offering

Font Size   16
mOne India expands service offering

mOne India adds Search Engine Marketing (SEM) to it’s service bouquet. It has already signed up 10 clients from auto, travel, media, banking and software segment. The team has been trained by search experts from UK and US markets. mOne India will be deploying high-end search marketing tools and software to provide better ROI to its clients. The India team also works as back office for SEM-related work from UK and some of the Europe markets.

mOne worldwide with it’s global SEM brand mSearch has build up search expertise in more than 20 markets and capable to manage double-byte markets. mSearch works closely with Google, Overture, eSpotting, Yahoo search marketing and other PPC network. We are able to offer account management on a local or centralized basis according to our clients’ requirements.

Under it’s SEM portfolio, mOne will provide services like Research and build targeted keyword lists for all search engines in multiple languages, writing and reviewing advertising copy to attract the most targeted and relevant user’s customers and manage bidding process for search term on each engine. Manage and review bids constantly to ensure they are at the optimum level to the clients.

Search is significant part of online advertising spends in evolved market like Europe and US. According to IAB report 40 per cent of the online spend in US was on Search in 2004.

mOne India has more than 30 clients in online and mobile marketing space. mOne has 400+ employees in 45 offices worldwide and a bevy of blue-chip clients. mOne has been named by MediaPost magazine as its Gold "e" winner and Interactive Agency of the Year.


Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

CMO, Kashyap Vadapalli on the start-up’s marketing play, why it has decided to stay away from IPL and response to its furniture rental apps

Meanwhile Radio City and Radio Mirchi ruled Bangalore and Kolkata respectively

Pankaj Belwariar, who recently resigned from the post of Vice President Marketing at Sakal Media Group, has now joined Rajasthan Patrika as the Head of Marketing in North and East region.

A look at Vivo’s ad campaign with their all-new brand ambassador Aamir Khan, which has fetched them a whopping 21 million views on YouTube