Max Hegerman has quit as President of Tribal DDB India, the digital arm of Mudra Group. A spokesperson from Mudra Group has confirmed the development and said that no decision had been taken yet on his successor.
Hegerman had been working as President with Tribal DDB since July 2009. He has nearly 20 years’ experience in the advertising and marketing field around the world. Prior to Tribal DDB, Hegerman was Regional Marketing Director at TBWA\Media Arts Lab in Beijing. He has also worked with Energy BBDO and Euro RSCG.
Tribal DDB had recently worked on the James Bond campaign for Star Movies.
Hegerman was unavailable for comments at the time of filing this report.
Stuart Bowden talks about purchase journey, the revised version of Cannes Lions, Wavemaker Indiaâ€™s performance and a lot more
Emery says everything that Unilever CMO Keith Weed says has a touch of genius. He also talks about his expectations from Cannes, WPP without Sir Martin Sorrell and his love for Mindshare India.
In an interaction with exchange4media, PC Musthafa, CEO & Co-Founder iD Fresh Food shares how the brand deals with competition and marketing strategies followed by them.
Varun Raina, Marketing Manager, Airbnb India speaks to exchange4media about the successful #LiveThere campaign and how Bollywood helps them connect with its young consumer
He is the man behind India's most rewarded and talked about campaign at Cannes 2018, 'Blink to Speak. Read on to find out how he conceptualised the idea and led the team that created the campaign.
Facebook-owned Instagram introduces IGTV, a new app to upload long-form vertical videos, intensifies competition with YouTube.
Piyush and Prasoon Pandey will be the first Asians and first from WPP to be deemed with this honour tonight at the Cannes Lions Festival of Creativity