Top Story


Home >> Digital >> Article

Ideacts Innovation launches ‘Clinck’ for cyber café users

Font Size   16
Ideacts Innovation launches ‘Clinck’ for cyber café users

Ideacts Innovation, a Mumbai-based Internet media venture, on Wednesday launched a desktop interface application called Clinck, which is targeted at cyber cafe users. Clinck provides shortcuts to Internet browsers, messengers, search, news, entertainment and online storage, as well as advertisements from various companies.

The company has also received funding of $5 million from Sequoia Capital India. This apart, R Ramaraj, Senior Advisor, Sequoia Capital India, and Mohit Bhatnagar, Operating Partner, Sequoia Capital India, have joined Ideacts Innovation’s Board of Directors.

As part of Ideacts’ partnerships with cyber cafes, the latter would be paid for installing the Clinck application on the desktops, while Ideacts would make money from advertisements. Some of the companies advertising with Ideacts include Cadbury, Perfetti, Naukri, MakeMyTrip, Dell, Yahoo, Guruji, Radio Mirchi, Lenovo, and eBay, among others.

With cyber café market growing at 8 per cent annually, Ideacts aims to bring value to this trade by adding alternate revenue streams and subsiding technology products for a healthier Internet infrastructure in India. Currently operational in eight cities – Mumbai, Delhi, Chennai, Hyderabad, Ahmedabad, Chandigarh, Pune and Bangalore – Ideacts aims to target B and C Tier cities as well in 2009.

Rudrajeet Desai, Co-Founder and CEO, Ideacts Innovations, said, “It has been our vision to make the Internet experience better with new software technologies, which are more effective and useful for our end users. Clinck will enable us to offer to a broader set of advertisers an innovative platform to reach the hitherto highly fragmented Internet café space.”


Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

CMO, Kashyap Vadapalli on the start-up’s marketing play, why it has decided to stay away from IPL and response to its furniture rental apps

Meanwhile Radio City and Radio Mirchi ruled Bangalore and Kolkata respectively

Pankaj Belwariar, who recently resigned from the post of Vice President Marketing at Sakal Media Group, has now joined Rajasthan Patrika as the Head of Marketing in North and East region.

A look at Vivo’s ad campaign with their all-new brand ambassador Aamir Khan, which has fetched them a whopping 21 million views on YouTube