Facebook’s Internet.org initiative might be facing flak in India for being against the principles of net neutrality but this has not stopped the social networking platform from expanding it and including more entrepreneurs and developers.
In a blog post on Sunday, the company announced the introduction of Internet.org Platform, an open programme for developers to create services that integrate with Internet.org. The company also said that people will now have more choices of free basic services that they can use.
Under the new development, developers who meet a certain set of guidelines will now be able to participate in Internet.org.
“Developers that join will need to follow three principles that we’ve followed in building versions of Facebook and Messenger for Internet.org. These are designed to align all participants’ incentives and bring more people online. Participation will remain free for any developer or user,” the company stated in the blog post.
Facebook tied up with Reliance Communications to offer Internet.org services in India earlier this year. However, over the last few weeks, the initiative has been receiving criticism from internet-freedom advocates. Some service providers have also left the platform due to this. This move by Facebook seems to be an attempt to directly address these concerns.
In an earlier post, Mark Zuckerberg had stated that there was no reason why Internet.org and net neutrality cannot co-exist.
The MD of Sai Estate Consultants, Chembur, on their marketing strategy, adopting a carpet bombing approach, response to the Wajood app and why he now allocates maximum of his marketing spends on digital
Prachi Mohapatra on fbbâ€™s latest campaign, one-year after going omni-channel, and its growing reliance on content marketing
The marketing head of Greenpanel on marketing approach and how the company is working towards educating consumer about MDF
BookMyShow, Uber, Chumbak, Viacom18 and Radio City are some of the clients of the company
Yoav Tourel has been promoted as Head of Sales for Asia Pacific and Helena Gavros as the Head of Brands and Agencies for Southeast Asia. Also, Anand Makhija has been promoted as the Director of Busine...
Karan Kumar says Fabindia tries to engage with customers only intermittently
In the three months ended June 2018, Hotstar reported Rs 5.69 billion in revenue, compared to Rs 5.71 billion it posted in the 12 months ended March 2018