Home >> Digital >> Article

Digital agency Gozoop makes work-life balance a reality

07-August-2017
Font Size   16
Digital agency Gozoop makes work-life balance a reality


Gozoop, one of India’s fastest growing digital-first marketing companies, ranks seventh on the list of India’s Great Mid-Size Workplaces - 2017.The company has once again featured in the list of Best Places to Work in Media & Advertising by Great Places Work India, a study conducted by Great Place to Work? Institute India, in association with MINT by HT Media.


Speaking on the achievement, Ahmed Aftab Naqvi, CEO & Co Founder, Gozoop said, “It’s not about the policies, perks, office space, increments or bonuses. It’s about creating an environment of trust and belonging that supercharges each one to do the best work of their lives. It’s not the company that is great; it’s the people who make it great.”


Rohan Bhansali, Co-Founder & Director shared, “From the day we started Gozoop back in April 2010, Dushyant, Ahmed and I set off to build a company where people find happiness. As the company matured, we added equal focus on our team finding a sense of purpose. This balanced focus on happiness and shared meaning is what drives each Gozooper and together makes us a Great Place To Work.”




The Great Place to Work Institute India has recognized Gozoop for its unique policies such as menstrual leave, counselling services, personal loans, force shutdowns on Valentine’s Day & New Year’s Eve, as well as special allowances that encourage diverse experiences such as getting a tattoo, purchasing a gadget and travelling to a new destination.


“At the heart of every initiative at Gozoop is our determination to create a workplace that supports and nurtures individual as well as professional growth. This achievement for us is a milestone that celebrates our consistent efforts towards inculcating a culture that resonates our core value; to create, innovate and lead with positivity and integrity,” says Bansi Raja, Director Human Resources.

The MD of Sai Estate Consultants, Chembur, on their marketing strategy, adopting a carpet bombing approach, response to the Wajood app and why he now allocates maximum of his marketing spends on digital

Prachi Mohapatra on fbb’s latest campaign, one-year after going omni-channel, and its growing reliance on content marketing

The marketing head of Greenpanel on marketing approach and how the company is working towards educating consumer about MDF

BookMyShow, Uber, Chumbak, Viacom18 and Radio City are some of the clients of the company

right
left
KARAN THAPAR & SHEKHAR GUPTA DISCUSS JOURNALISTIC ETHICS AT THE PRINT’S ‘OFF THE CUFF’ WOMEN ECONOMIC FORUM AWARDS 2018 RECOGNIZE WOMEN LEADERS OF THE DECADE THE 6TH EDITION OF IAA AWARDS RECOGNIZES THE WORK OF INDUSTRY PROFESSIONALS 11 INDUSTRY EXPERTS PRESENT  THEIR FAVOURITE DIGITAL CASE STUDIES @AD CLUB’S ‘D-CODE BUSINESSWORLD LAUNCHES 14TH EDITION OF MARKETING WHITEBOOK IN MUMBAI INDUSTRY VETERANS CHEER AS ADMAN AMBI PARAMESWARAN LAUNCHES NEW BOOK SPONG AAAI HONOURS VETERAN ADMAN RAM SEHGAL WITH THE 2018 LIFETIME ACHIEVEMENT AWAR PITCH TOP 50 BRANDS 2018 AWARDS COMPANIES WITH BEST MARKETING PRACTICES TEAM BBDO ORGANIZES AJAI JHALA’S FAREWELL WITH FRIENDS & ASSOCIATES RADIO CITY CELEBRATES ITS 17TH ANNIVERSARY WITH CONCERT, AWARDS AND FUN 5TH EDITION OF TIMES NOW & ICICI BANK’S NRI OF THE YEAR AWARDS GLOBAL INDIANS PITCH CMO SUMMIT BENGALURU SEES TOP INDUSTRY LEADERS AND MARKETERS IN ATTENDANCE DISTINGUISHED JURY COMES TOGETHER TO PICK WINNERS FOR PITCH’S TOP 50 BRANDS PITCH CMO SUMMIT BANGALORE SEES TOP CMOS ACROSS INDUSTRIES IN ATTENDANCE 1ST REPUBLIC TV GULF INDIAN LEADERSHIP SUMMIT & AWARDS HONOUR STALWARTS OF INDIAN GULF BUSINESS COMMUNITY SONY YAY! CELEBRATES ITS FIRST BIRTHDAY WITH PARTY FOR TRADE PARTNERS THOUGHT LEADERS AND TOP DIGITAL MARKETERS SPEAK @ EXCHANGE4MEDIA GROUP’S TECHMANCH 2018 IN MUMBAI EXCHANGE4MEDIA’S IDMA 2018 RECOGNIZES INDUSTRY’S BEST DIGITAL MARKETING CAMPAIGNS REALTY PLUS UNVEILS COFFEE TABLE BOOK AT 10TH CONCLAVE & EXCELLENCE AWARDS @AHMEDABAD EMINENT JURY CONGREGATES TO PICK WINNERS OF INDIAN DIGITAL MARKETING AWARDS 2018

Experts from the advertising industry revealed their mantra for publishers at a recent event held in Delhi

Competition Vs Collaboration. Experts discuss which will help both digital and traditional media produce best results

He is said to be considering various offers and will take a decision soon