Home >> Digital >> Article

Best of digital work to be awarded on Apr 16

10-April-2012
Font Size   16
Best of digital work to be awarded on Apr 16

With less than a week to go before the best of the digital media work is honoured at the third edition of Indian Digital Media Awards (IDMA 2012), there’s much excitement amongst the participants and jury members.

The digital industry is also looking forward to the two Hall of Fame award categories – IDMA Person of the Year 2012 and Digital Start-Up of the Year. While the most awarded digital agency will walk away with the flagship award – Digital Agency of the Year, the most creative and innovative digital advertiser will be honoured with Digital Advertiser of the Year award at a glittering awards ceremony on April 16 at Blue Frog in Mumbai.

As the scope and range of award categories this year has expanded, an eminent jury panel has shortlisted 126 entries under 26 sub-categories. The best among these sub-categories will be honoured. Some of the front-runner advertisers for this year’s awards are Hero Moto Corp, M TV, Tata Docomo, Airtel, Mahindra Auto, Volkswagen, among others.

Expressing his satisfaction over the number and quality of entries, Mahendra Swarup, Chief Mentor, Smile Interactive Group and Jury Co-chair said, “It is a great initiative. Needless to say, digital and social media are today an integral part of the media and marketing industries and these are also the fastest growing mediums in the country. Advertisers are already spending a large part of their media spends on the digital media. It is only going to grow from here.”

G Sanjay, Head – Marketing, Hover Automotive echoed similar sentiments and said, “Awards are necessary, especially in emerging media domains such as digital media where a lot of work is happening already. Digital media is a crucial medium today to all advertisers globally, hence it is essential to recognise the talent who contribute to this medium and its growth.”

The jury was chaired by media veterans Mahendra Swarup of Smile Interactive Group and Shashi Sinha of Lodestar UM. The jury members for the awards are Alok Aggarwal, COO, Cheil Worldwide; Arnab Mitra, National Director - Digital, Starcom Mediavest Group; Badri Sanjeevi, COO, Mauj Mobile and Group CFO, People Group; Madan Sanglikar, CEO, AD2C; Rajesh Mehta, Director – Marketing, Western Union; Ramesh Chembath, AVP- Sales and Marketing, Godrej Appliances; Ramswaroop Gopalan, Country Manager, SapientNitro India; Sandip Tarkas, CEO, Future Media and CEO, Future Telecom, Future Group; Sanjay Behl, CEO, Reliance DTH and IPTV, Reliance Communications; Neville Taraporewalla, Country Director – Advertising and Online, Microsoft India; Dharini Mishra, Global Head of Brand, Suzlon; G Sanjay, Head- Marketing, Hover Automotive; Arif Ali, Head Brands, Communications and Insights, Loop Mobile; Hari Krishnan, Country Manager, LinkedIn; Jwalant Swaroop, COO, Lokmat Media Group; Elizabeth Venkataraman, SVP – Marketing, Kotak Life Insurance; Ch Venkata Ramana, Chief and Co-Founder, Value Pitch; Ravi Rao, Leader – South Asia, Mindshare; and Shekhar Sharma, National Director, GroupM Interaction.

Kartikeya Sharma says that June has been the best month for sales in the 11 years that the brand has been in India

The newly appointed CEO of ZEE5 on how he aims to have the widest appeal in the OTT space amongst Indian consumers

The VP, Marketing and Communications (South Asia), talks about the company's growth strategy, its focus areas, impact of demonetisation on consumer behaviour and much more

Siju Prabhakaran, South Cluster Head, Zee Entertainment Enterprises Limited, talks about channel's rebranding, extending fiction shows to weekends and much more

right
left
RADIO CITY CELEBRATES ITS 17TH ANNIVERSARY WITH CONCERT, AWARDS AND FUN 5TH EDITION OF TIMES NOW & ICICI BANK’S NRI OF THE YEAR AWARDS GLOBAL INDIANS PITCH CMO SUMMIT BENGALURU SEES TOP INDUSTRY LEADERS AND MARKETERS IN ATTENDANCE DISTINGUISHED JURY COMES TOGETHER TO PICK WINNERS FOR PITCH’S TOP 50 BRANDS PITCH CMO SUMMIT BANGALORE SEES TOP CMOS ACROSS INDUSTRIES IN ATTENDANCE 1ST REPUBLIC TV GULF INDIAN LEADERSHIP SUMMIT & AWARDS HONOUR STALWARTS OF INDIAN GULF BUSINESS COMMUNITY SONY YAY! CELEBRATES ITS FIRST BIRTHDAY WITH PARTY FOR TRADE PARTNERS THOUGHT LEADERS AND TOP DIGITAL MARKETERS SPEAK @ EXCHANGE4MEDIA GROUP’S TECHMANCH 2018 IN MUMBAI EXCHANGE4MEDIA’S IDMA 2018 RECOGNIZES INDUSTRY’S BEST DIGITAL MARKETING CAMPAIGNS REALTY PLUS UNVEILS COFFEE TABLE BOOK AT 10TH CONCLAVE & EXCELLENCE AWARDS @AHMEDABAD EMINENT JURY CONGREGATES TO PICK WINNERS OF INDIAN DIGITAL MARKETING AWARDS 2018 OFF THE CUFF SEES ‘SWACHH BHARAT ABHIYAN’ MAN PARAMESWARAN IYER IN CONVERSATION WITH SHEKHAR GUPTA EXCHANGE4MEDIA’S LOUDEST.IN HOSTS INAUGURAL EDITION OF MUSIC INC. IN MUMBAI EMINENT JURY CONGREGATES TO PICK IMPACT’S 40UNDERFORTY ACHIEVERS PORTER PRIZE & INSTITUTE FOR COMPETITIVENESS RECOGNIZE STRATEGIC ACUMEN IN COMPANIES DELHI AD CLUB-SAARC AWARDS 2018 RECOGNIZE EXCELLENCE ACROSS CREATIVE, MEDIA & DIGITAL AGENCIES BSNL & CALL2ACTION COMMUNICATION INDIA LAUNCH MOBILE ADVERTISING PLATFORM, INFOMO IN NEW DELHI CHILDREN’S RIGHTS ACTIVIST KAILASH SATYARTHI LAUNCHES BOOK ‘EVERY CHILD MATTERS’ SENIOR JOURNALIST VIJAY TRIVEDI LAUNCHES BOOK ‘YADA YADA HI YOGI’ BASED ON YOGI ADITYANATH EMINENT JURY CONGREGATES TO PICK IMPACT’S 40UNDERFORTY ACHIEVERS

John Immesoete talks about the changing role of CCOs in the digital era, new agency models and more

Guenther Sproll of Germany's Liebherr-Hausgeräte on his game plan for the Indian market, product pricing and more

By launching its global Generosity Campaign in India, Cadbury now explores the theme of Achhai (goodness), building on its strong proposition of Kuchh Meetha Ho Jaaye