Top Story


Home >> Digital >> Article

4th edition of Stream India 'unconference' underway

Font Size   16
4th edition of Stream India 'unconference' underway

The fourth edition of WPP Stream (un) conference for (un)Conventional thinkers is currently underway in Jaipur from February 15-18, 2017. Hosted by WPP Country Manager, India, Ranjan Kapur, the three-day event will crack the code by bringing in industry veterans to foster conversations around technology, latest trends, digital first approach; to name a few.

With over 300 leaders expected to join this calendar event, one can expect to see the masters in the department of technology, marketing and media fraternity. True to the Unconference model, there will be no lectures in conference rooms. Alongside discussions on the future of data, digital, technology and content, technology demonstrations, cooking, fireside chats on key topics and many more. In addition to the many interesting sessions this year, each day will start with sports and end with an evening extravaganza – created and presented by the participants.

This year ‘The Pitch’ forum is drawn to spark conversation around creating a communication strategy that can help imbibe a sporting culture across different faculties, gender, age group and across the country. It is going to be all about ‘how sports can help build a better nation being the most time-tested tool for human and societal development’.

With no pre-set agenda, the schedule is up to the attendees to set. Each day there are discussions across myriad of topics that attendees can choose to participate in basis their interests and passion. Apart from ‘The Pitch’, there are few flagship properties too that mark the success for Stream and they are - Ignite Talk for fast talkers to The Gadgethon & The Tech Lab for geeks, Stream Cinema for cinema lovers, Cooking Madness for those who believe cooking is therapeutic, Extravaganza for the musical and gregarious souls, Health & Wellness for those young at heart, The Workshop for the craftsmen of the group, and the very entertaining Stream Band for the musicians and karaoke singers.

Stream promises to be an event that will leave its attendees amazed, inspired, and armed with new thinking, new ideas and new friends. Talking about Stream, Ranjan Kapur, WPP Country Manager, India says, “This is our 4th year and probably our biggest ever. Participation by industry heavy weights & famous artists and musicians, the cookout and ignite fully booked. And the weather is just right.  What more could we ask for. I'm just itching to get there.”

Tags STREAM India WPP Ranjan Kapur

Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

CMO, Kashyap Vadapalli on the start-up’s marketing play, why it has decided to stay away from IPL and response to its furniture rental apps

Ushering the launch with a campaign titled ‘The New Way to Get Rich’ showcasing how technology gets millennials closer to their financial dreams

Ogilvy and Love Matters conceptualised a campaign that aimed to change the conversation and imagery that is associated with the LGBTQ community and lesbians in particular