Digital
Taboola

The conference was attended by auto experts from brands like Ford, Hyundai, Nissan, Royal Enfield, MG Motors, Droom, Zoomcar, Cars 24, Olx Auto, among others

exchange4media Staff Jul 9, 2019 8:21 AM

DigitalBrands

Digital brands have pushed in big money into cricket. Spending on TV and digital platforms alike, they have announced their arrival as major players in the advertising scene

Shikha Paliwal Jul 8, 2019 8:46 AM

CricketWordlcup

With Hotstar lowering its ad rates for the tournament this year, both medium and high-budget advertisers have got a chance to get associated with the mega event

Nafisa Shaheen Jul 5, 2019 8:57 AM

conclave

Industry experts at a conclave spoke about the need to adopt technology in the jewellery industry, and reinventing brand & advertising strategy in the digital world

exchange4media Staff Jul 4, 2019 8:28 AM

The Federal

At least 41% of readers are women and most visitors are from the 15-35 age group, underlining the website’s appeal among youth

exchange4media Staff Jul 2, 2019 6:55 PM

Spritualmantra

Content from the YouTube channel is now also available on TATA Sky and Airtel DTH

exchange4media Staff Jul 1, 2019 2:43 PM

video

Subscription video on demand will increase at a 23.3% CAGR from Rs 3,756 crore in 2018 to Rs 10,708 crore in 2023, the study reportedly states

exchange4media Staff Jul 1, 2019 12:37 PM

YuvrajSingh

The 13-episode mockumentary chronicles the 9-to-5 lives of the employees at Wilkins Chawla as they navigate through their mundane routine that invariably gives rise to comical situations

exchange4media Staff Jul 1, 2019 10:43 AM

Hubhopper Indus

This integration will result in users accessing content in over 10 Indian languages on various Indian mobile brands

exchange4media Staff Jun 28, 2019 4:24 PM

Tamara

McCleary, CEO of Thulium, explains how digital transformation has become the key to building a successful marketing plan

exchange4media Staff Jun 28, 2019 8:52 AM

TechManch

Ajay Dang, Vishal Subharwal and M Yeshwanth Nag along with Noor Warsia debate

exchange4media Staff Jun 28, 2019 7:59 AM

SaugataGupta

Gupta, MD & CEO of Marico Ltd, explains the traits & hallmarks that businesses must eye today to ensure future readiness & long-term success

Neeta Nair Jun 27, 2019 2:39 PM

Gullak

The 5-part web-series goes live on June 27 and will also be available in Tamil and Telugu

exchange4media Staff Jun 27, 2019 11:33 AM

smiley

Condom brands such as Manforce and Durex have tickled the funny bone of the consumers and won their hearts with their quirky social media campaigns

Anjali Thakur Jun 27, 2019 8:43 AM

Comicstaan

The 8-episode hunt for India’s next big comedy sensation will start on July 12, 2019

exchange4media Staff Jun 26, 2019 4:21 PM

Gajendra Jangid

Gajendra Jangid, Co-founder & CMO, Cars24, tells us that the marketing mix for the company for the remaining year is offline as well online

Anjali Thakur Jun 25, 2019 8:43 AM

Amit Tolani

In a chat with exchange4media, Tolani, Vice President, Marketing, CEAT, spoke about his journey with the brand, use of blockchain to measure digital impressions and CEAT's association with World Cup

Shweta Raaj Singh Jun 25, 2019 8:12 AM

Twitter

Industry experts say that the hashtag was a great way for brands to capitalize on a trend and instil brand recall

Noel Dsouza Jun 25, 2019 8:04 AM

digitaladvertising

We spoke to digital agencies & brands about the increasing growth of internet advertising, why the medium is preferred by advertisers and the future it holds 

Shweta Raaj Singh Jun 24, 2019 8:37 AM

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