Digital News
Donald Trump signs executive orders to ban transactions with TikTok
The ban comes days after tech giant Microsoft was in talks to acquire the US arm of TikTok, which has over 80 million users in the country
The Studio has capabilities to conceive, produce and execute creative assets across the consumer journey
exchange4media Staff Aug 10, 2020 11:58 AM
TVF will continue to partner with OTT platforms or brands and deliver the best value for them, says Vijay Koshy, President of TVF
exchange4media Staff Aug 10, 2020 10:41 AM
Twitter has also expressed that its bid will be less regulated that Microsoft's and will not face pressure from China since it's not operational in the country
exchange4media Staff Aug 10, 2020 9:03 AM
Guest Column: Irfan Khan, Partner, YAAP Digital, writes Instagram is set to be an effective channel for brands looking to increase sales & app downloads
Irfan Khan Aug 10, 2020 8:44 AM
Chaired by Madhusudan Gopalan, MD & CEO of Indian Subcontinent, P&G, the jury shortlisted 170 of the 500 entries received
exchange4media Staff Aug 8, 2020 8:42 AM
The show brings news from the world of politics, sports, business and entertainment, every morning at 8 am and evening at 6 pm
exchange4media Staff Aug 7, 2020 2:24 PM
Members can switch to the Hindi user interface from the Language option in the ‘Manage Profiles’ section on their desktop, TV or mobile browsers
exchange4media Staff Aug 7, 2020 1:29 PM
The 12-part YouTube series was conceptualised to leverage the dramatic rise in in-home cooking since the outbreak of the pandemic
exchange4media Staff Aug 7, 2020 1:01 PM
Panellists discussed the impact of COVID-19 on short-video industry and ways of addressing the unprecedented surge in traffic over the past 100 days
exchange4media Staff Aug 7, 2020 9:02 AM
Experts discuss the prospects of Microsoft repeating its US feat in India, helping the short-video app sidestep the ban and wrest its market back from competitors
Tasmayee Laha Roy Aug 7, 2020 8:02 AM
The bank has leveraged AI and Facebook messenger app to drive downloads for YONO, YONO Lite, SBI Quick, BHIM SBI Pay and Online SBI
exchange4media Staff Aug 6, 2020 1:10 PM
Guest Author: Rita Sahajpaul, National Head of Product and Marketing Science at Xaxis India, writes about tapping into the potential of Programmatic Audio for marketeers
Rita Sahajpaul Aug 6, 2020 9:10 AM
Move aimed at making subscriptions and billing more convenient
exchange4media Staff Aug 5, 2020 6:43 PM
Valorant is a free-to-play, multiplayer, tactical first-person shooter game developed and published by Riot Games
exchange4media Staff Aug 5, 2020 3:58 PM
The 3 week-long campaign has received a phenomenal response from the local citizens
exchange4media Staff Aug 4, 2020 11:02 AM
The channel will also onboard three brands – Cello ColourUP, BYJU’S and ITC Savlon – as key sponsors
exchange4media Staff Aug 4, 2020 10:32 AM
Times Internet Limited stands at number three with 315 million unique visitors and 77.7% reach
Dipali Banka Aug 4, 2020 8:21 AM
According to ZEE5, with more than 80 original shows released it has become the largest producer of digital exclusive content in India
exchange4media Staff Aug 3, 2020 12:27 PM
The MD and CEO of ZEEL has reportedly said he is not worried about niche channels being shut down as audiences were shifting towards streaming services
exchange4media Staff Aug 3, 2020 11:51 AM
