Flashed Yesterday: Cheil WW, DDB Mudra score a shortlist each in Innovation Lions and Titanium Lions
India has secured one shortlist each in the Innovation Lions and Titanium Lions categories at the Cannes Lions International Festival of Creativity 2018.
Good Vibes App, a Communication Tool For The Deafblind for Sense International by Cheil Worldwide India is one of the 21 campaigns from around that world have been shortlisted for the Innovation Lions. Each campaign will be assessed by the jury at Cannes Lions in a unique live judging.
Project Free Period for Johnson & Johnson Stayfree Sanitary Pads by DDB Mudra Group India and 24 other campaigns have been shortlisted for the Titanium Lions. Just like the Innovation Lions, each campaign here too will be assessed by the jury live.
Stuart Bowden talks about purchase journey, the revised version of Cannes Lions, Wavemaker Indiaâs performance and a lot more
Emery says everything that Unilever CMO Keith Weed says has a touch of genius. He also talks about his expectations from Cannes, WPP without Sir Martin Sorrell and his love for Mindshare India.
In an interaction with exchange4media, PC Musthafa, CEO & Co-Founder iD Fresh Food shares how the brand deals with competition and marketing strategies followed by them.
Varun Raina, Marketing Manager, Airbnb India speaks to exchange4media about the successful #LiveThere campaign and how Bollywood helps them connect with its young consumer
A total of 183 advertisements were picked up by ASCIâs Suo Moto surveillance
Communication experts say that the recent Airtel controversy on Twitter is a lesson for consumer-facing brands to rejig their customer support and make it more apt for social media