Authors
Demonetisation gives Grofers much-needed push; launches creditline for corporate employees?blur=25

Grofers, the on-demand online grocery delivery service, has launched a creditline for corporate employees

Venkata Susmita Biswas Dec 12, 2016 8:14 AM

While US lobbyists demand transparency on social media endorsements; India lags behind?blur=25

Some celebrities and influencers like Kim Kardashian use #ad when they post endorsements of products. There are also about 5 lakh posts that use #advertisement and three million posts that use #ad on the photo sharing social media platform

Venkata Susmita Biswas Dec 8, 2016 8:25 AM

Jayalalithaa's political career a lesson in brand marketing?blur=25

We bring you the refined marketing tactics that late Chief Minister J Jayalalithaa used during her political career

Venkata Susmita Biswas Dec 7, 2016 8:10 AM